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U.S. semiconductor developer Intel (NASDAQ: INTC) stock has staged a rally back towards its 2019 pre-pandemic highs to set-up a either a double-top or a breakout.


4 min read


This story originally appeared on MarketBeat

U.S. semiconductor developer Intel (NASDAQ: INTC) stock has staged a rally back towards its 2019 pre-pandemic highs to set-up either a double-top or a breakout. With a long-awaited new CEO, Pat Gelsinger, installed and with plans to build chip fabrication (FABs) plants directly in the U.S. changes the narrative as a U.S. infrastructure play. This has bolstered sentiment and performance with shares out rising over 37% year-to-date (YTD), not only outperforming but lifting the Nasdaq 100. The Biden infrastructure package seeks to bolster U.S. supply chains from rare earth materials, clean energy to semiconductors. Considering 80% of the world’s semiconductor production is manufactured by two foreign companies, Taiwan Semiconductor Manufacturing (NYSE: TSM) and Samsung Electronics (OTCMARKETS: SSLNF). The rollout of it’s much delayed Ice Lake-SP chips and plans for Meteor Lake and new research collaboration with IBM (NYSE: IBM) indicates the reawakening of the sleeping giant. Prudent investors looking to get exposure in a U.S. semiconductor infrastructure play can monitor shares of Intel for opportunistic pullback levels.

Company Guidance Update

On March 23, 2021, Intel raised its Q1 2021 EPS guidance above its prior guidance for $1.10 versus consensus analyst estimates of $1.11. The Company sees it Q1 2021 quarterly revenues for the month ending in March 2021 exceeding the prior guidance of $17.5 billion versus $17.59 billion consensus analyst estimates. However, the Company trimmed full-year 2021 EPS guidance to come in around $4.55 versus consensus estimates for $4.74 and lowered full-year 2021 revenues to come in at approximately $72 billion versus $73.03 billion analyst estimates. While Q1 2021 strength was driven by continued strong notebook demand, the industry wide shortage of third-party components and entity list uncertainty was responsible for the trimming of estimates. CEO Gelsinger stated, “2021 is a transitional year as we accelerate Intel’s trajectory, invest in our future and improve out execution. We’re working aggressively with our supply chain partners and leveraging our unique manufacturing capabilities to solve for industry-wide component shortages and outperform this guide.” 

IDM 2.0

On March 23, 2021, Intel CEO Pat Gelsinger, unveiled the Company’s integrated device manufacturing model known as IDM 2.0. The Company plans to construct two new fabs in Arizona at a cost of $20 billion. This will create 3,000 permanent high-tech, high wage jobs, over 3,000 construction jobs and approximately 15,000 local long-term jobs. Arizona Governor Doug Ducey and U.S. Secretary of Commerce Gina Raimondo participated in the IDM 2.0 event. CEO Gelsinger summed it up, “We are excited to be partnering with the state of Arizona and the Biden administration on incentives to spur this type of domestic investment.”

Intel Foundry Services

Intel plans to become a major player and provider of foundry capacity in the U.S. and Europe to serve customers globally. The newest fab, Fab 42, at its Ocotillo campus in Chandler, AZ, became fully operational processing 10nm chips in 2020. The two newly planned fabs will also reside at the Ocotillo campus with construction planned to commence later this year. The fabs will be part of a new standalone business, Intel Foundry Services (IFS), led by semiconductor veteran Dr. Randhir Thakur. The new business will differentiate itself from competitors offering process, packaging and committed capacity in the U.S. and Europe. Intel’s IP portfolio is available for customer including x86 cores, ARM and RISC-V ecosystem Ips. The Company has already received “strong enthusiasm and statements of support from across the industry.” The Company also expects to tape in the compute tile for its first 7nm client CPU, Meteor Lake, in Q2 2021. The downplaying of full-year 2021 guidance may be an attempt to set the bar low heading, however, the market is clinging to the infrastructure and turnaround narrative with extremely positive sentiment. Prudent investors will need to administer patience avoiding the urge to chase entries.
Intel Stock is a U.S. Semiconductor Infrastructure Play

INTC Opportunistic Pullback Levels

Using the rifle charts on the monthly and weekly time frames provides a broader view of the playing field for INTC shares. The monthly rifle chart is uptrending with a rising 5-period moving average (MA) support at $59.67 with monthly upper Bollinger Bands (BBs) near the $72.03 Fibonacci (fib) level. The monthly stochastic is still rising through the 60-band. The weekly rifle chart triggered a market structure low (MSL) buy trigger above $55.95, while the monthly market structure high (MSH) sell triggers under $53.60. The weekly rifle chart has an uptrend powered by a stochastic mini pup flushing shorts higher towards the weekly upper BBs near the $74.58 fib. Shares are nearing the pre-pandemic highs which will either form a double-top or a breakout. Prudent investors can monitor for opportunistic pullback levels at the $65.29 fib, $63.53 fib, $60.58 fib, $58.51 fib, and the $55.95 fib. The upside trajectories range from the $78.15 fib up towards the $88.03 fib level. 

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9 min read

Opinions expressed by Entrepreneur contributors are their own.


The following excerpt is from Dan S. Kennedy and Dustin Mathews’ book No BS Guide to Powerful Presentations. Buy it now from Amazon | Barnes & Noble | iTunes or click here to buy it directly from us and SAVE 60% on this book when you use code CAREER2021 through 4/17/21.

Note: This excerpt was guest-written by Dave Vanhoose, co-founder of Speaking Empire.

A Signature Presentation is a message that works for you no matter when, where or how you share it — speaking, in a webcast or webinar, facing one person across a desk or 100 people from a stage. This becomes the core of any and every presentation you deliver.

Related: Why Every Personal Brand Needs a Target Audience

The following Speaker’s Formula™ organizes your presentation into 12 component parts, in a particular order.  

When most people get up on stage, make a video or hold a webinar, they talk at people. That’s a pushing energy. It actually pushes people away. It’s better to draw them toward and into your presentation so they give you their attention and get interested in what you have to say. A compelling emotional or dramatic story can do this. This can tie to your reason for making your presentation and for being in the business or for selling the product you’re selling. A set of provocative questions is another approach. A set of specific, intriguing promises is yet another. One way or another, the first block of your presentation needs to be about getting and holding attention.

2. Build rapport

People buy from people they know, like and trust. People don’t just buy things from you; they have to buy you. An excellent way to build rapport is with personal transparency. You may choose to share your personal challenges, an obstacle you’ve overcome or doubts you conquered that got you to this moment of appearing before your audience and introducing them to your opportunity. It’s usually a mistake to barrel ahead with a presentation of facts, figures, product features and benefits, and propositions without first establishing some rapport with the audience.

3. Gain credibility

An audience needs some reassurance that you deserve being listened to. The same presentation gets very different results if delivered by two different people and only one gives reasons why he has the right to talk about the subject and to talk to the audience in front of him. Are you part of a respected group or association? Are you an author? Have you been seen in relevant publications? Have you been seen on TV or heard on radio? Are you just another cosmetic surgeon, or are you THE cosmetic surgeon who wrote The Official Consumer’s Guide to Cosmetic Surgery . . . who lectured at known hospitals . . . who has been a guest on a popular TV show . . . who is certified in the technique favored by major movie stars? In short, you need to lay out your claims to fame at this point in your presentation.

4. Target problems

Your audience entered the room, came to the webinar, started listening to your audio CD already in and with pain — if not physical, then in the broader sense: disappointment, frustration, recurring failure, anxiety, confusion. Everybody has something of this nature going on. For many people, it’s simmering — not acute or urgent. At this point in your presentation, you want to draw it out and state it, turn up its heat and make it acute and urgent. Relatively few people can be motivated by gain alone. Most move toward gain as a way of escaping pain.

5. Deliver solution

After you’ve dialed up the pain, it’s time to show the audience your solution. This may be your product or service, your diagnostic process, an appointment with you or exam by you or otherwise engaging with you. This point is fifth in the sequence because if you get to it too quickly, you haven’t laid the groundwork needed for your solution to be readily accepted. If you get to it too late, you may frustrate your audience. At this point, you want people to know you have a solution and to be excited about it without getting bogged down in its details.

6. Set expectations

An audience needs to know where they’re going with you. They don’t want to join you in your presentation without a good idea of the destination and the landmark points along the way. Any uncertainty raises anxiety. So you need to tell them what you’re going to tell them.

On a more sophisticated level, you want to try to direct and control their reactions to your presentation. This is sometimes called “framing” or “pre-framing.” By setting these expectations, you create an open loop in their minds, particularly in their subconscious minds. How they feel about and respond to what you say, do and ask of them during the rest of your presentation will loop back to what you told them to expect.

Related: How to Target the Right Audience in 5 Simple Steps

When you present a product, service or just an idea, people have objections and doubts. Maybe, in their mind, they’re saying, “I don’t have time,” or “It won’t work for me.” They’re saying something, and it will likely be a reason not to go forward. The antidote is targeted social proof. You need to identify five to seven typical objections or doubts likely held by large percentages of your audience. Then find five to seven matching social proof stories, testimonials or fact-filled case histories. Each one erases one of the objections or doubts.

8. Show benefits

This is elementary, but it still needs to be said: People don’t buy a product to have the product or even because of its features. They don’t even buy the benefits of the product. They buy the benefits of the benefits. Nobody buys fast-drying paint because it dries fast, or even because of the benefit of that: less chances of it being touched, smudged, dirt falling onto it. They’re buying time and freedom (from drudgery). Virtually every presentation needs at least one slide that lists or depicts the benefits of the benefits.

9. Irresistible offer

Think about offers as “1 to 10.” One is basic, ordinary and/or unexciting. 10 is absolutely overpowering, “must have,” urgent and exciting. Think about the offer you’re going to make. Is it a one, a three, a five, a seven? It’s hard to get to 10 — to absolutely irresistible — but the closer you get, the better. A great presentation can fall flat and fail if it brings everybody to an unexciting offer.

10. No-risk guarantee

The number-one reason people don’t respond to the offer you make with your presentation is that they feel they were let down by somebody else. As you’re presenting, they’re remembering! A strong, simple, straightforward guarantee gives them needed reassurance that they can make a decision with you without getting burned.

You might ask: How long should a guarantee be? It doesn’t really matter. What matters is that you have an appropriate guarantee. If they can judge in seven days, then that’s fine. If they need a month, then a month is better. What’s most important is that you have a guarantee, period.  

11. Give a deadline

The last thing you want is a presentation that lets the audience off the hook and lets them meander out of the room or exit your webinar to think things over. The whole point of doing powerful group presentations is efficiency. The last thing you want to wind up doing is chasing people who saw your presentation, by email, mail or phone. Your goal is to have a presentation that has people running — not walking — to the back of the room to buy or sign up for whatever next step is offered.

A lot of people will do this with now-or-never discounts. This can be effective, but I personally never like lowering prices because it’s what everybody does. Other techniques are fast-action bonuses, a limited bonus only for the first x-number or an impending event, like a fast-start class, breakfast, lunch or online session within hours or the very next day. In any case, the deadline itself must be very clear.

Related: 10 Ways to Learn About Your Target Audience

12. Call to action

I see so many people who seem afraid to make the call to action and tell people exactly what to do and to do it now. You need to be very direct about this. You can tell them to get up and go to the table at the back to schedule an appointment or quickly complete a form and buy the product. You can have forms handed out as you’re getting to this point in your presentation and tell them to fill them out and take them to back tables, “the folks in the red jackets at the doors,” or to bring them up to the front to you. If you’re delivering your presentation in a physical location, it’s a bad idea to send them to some location outside of that room and out of your sight. If you’re delivering a presentation online as a webinar or webcast, this step should be easy and seamless. Whatever they’re supposed to do as the response to your presentation, they should be told exactly what to do.

With a Signature Presentation built with this Formula, you really can sell anything.

Did you enjoy your book preview? Click here to grab a copy today—now 60% off when you use code CAREER2021 through 4/17/21.

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This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

Opinions expressed by Entrepreneur contributors are their own.


Have you ever considered running your own business, but doubts assail you and uncertainty stops you? It is not for less because only a small percentage of the new businesses that are created manage to survive: ” 82% of the new companies do not reach four years of life” . This is what the economists Oriol Amat and Pilar Lloret indicate in their book “Advancing, keys to survive and grow”.

Working for yourself has a special appeal because you can be your own boss. However, the path to becoming a successful entrepreneur can be tortuous since not all of us are trained to take charge of their own business, especially those who are used to working for others and who also do not have financial notions basic. Entrepreneurship is not easy, especially if what we want is for the business to last over time and generate wealth for us.

The global economic crisis of recent years has pushed many people to undertake en masse, but am I really ready to undertake?

Through practical advice, this article addresses the main guidelines for those who are considering leaving their stable job to take the “risk” of undertaking and reinventing themselves at work:

Do I have the soul of an entrepreneur?

There are people who are excellent workers in charge of other people but who are not capable of leading a team or organizing their own work. Entrepreneurship also entails a series of dangers far from the stability of being a salaried employee and having a permanent job.

Therefore, we should ask ourselves if we are really qualified to be entrepreneurs or if we prefer to continue working under the command of others.

Franck Scipion is an entrepreneur of French origin who in 2010 left his comfortable and well-paid job to create Lifestyle al Cuadrado from where he shares strategies, tactics and digital tools to help people who want to work online obtaining an income that allow them to make ends meet. His page receives more than 300,000 readers per month. Scipion is clear that “the crisis has forced a job change and people are waking up out of obligation because they are increasingly out of love with paid employment.”

Usually, the need is what makes people wake up and look for a way to generate income, but there are those who are not willing to change or leave their comfort zone and also have a particularly difficult time acquiring the necessary skills to become entrepreneurs.

For the latter, perhaps the venture does not suit their needs because, after all, to undertake you also have to take a series of risks that do not ensure stability. If we decide to undertake, it would be to improve the employment option we already have, not to force something with which we do not identify and can cause us many problems to come.

Materialize your ideas

When making the determination it is essential. Like words, ideas are blown away. If you really have clear objectives, the next most immediate step is execution .

“Ideas are useless, you have to materialize them, but with the right mindset,” that’s how clear it is David Vu, an American serial entrepreneur who has created multiple businesses both online and offline and who teaches at Udemy .

Nothing ventured nothing gained

As in life and in the game, in the company if we do not bet we will never get results or we will know what we are losing or winning. What is clear is that standing idly by is when we will not achieve anything. To undertake, you also have to take a series of risks and be aware that they will not always turn out well. That is why you also have to be prepared for a possible failure.

Failure management

How will I react to a possible failure is the first thing you have to ask yourself when undertaking. Managing failure in the best possible way requires patience, attitude, and personality.

If you think that failure will weaken you, it is better not to jump in and play it safe, do not give up your stability.

Not be afraid of being wrong

Sometimes doubts hold us back and limit us, so we miss out on many opportunities for fear of making mistakes. Making mistakes is not bad, it is learning. We learn from mistakes. A positive attitude and skills to know how to get up to a possible failure are essential in every entrepreneur. If things don’t go the way we expected, it’s not the end. With the right attitude and knowing how to deal with certain unfavorable situations, we can overcome adversity and learn from the mistakes we have made . Fernando Monzón is a Spanish publicist and founder of the 3Lemon marketing agency who always encourages people “to make mistakes, to dare, to try, and to do it many times, because each time they will make mistakes better.”

Surround yourself with good professionals

Another of the fundamental keys is to be advised by the best experts. Good entrepreneurs will always rub shoulders with people brighter than themselves to be soaked in their knowledge and advice.

Knowing how to detect the talent with which to relate is another of the skills that every entrepreneur should have or at least try to do so by dedicating the necessary time to form a team of good professionals in whom they can trust.

Get advice from the right people and better if they are people who have already succeeded doing something similar to what you want to do. This way you can take their experience into consideration. Learn to listen to different opinions to take them into account, but then be able to make your own decisions.

What business is the right one?

Sometimes we block ourselves thinking about different business options, we analyze different targets, we attend to multiple market studies … but we forget the most important thing: our true potential, thinking about what we are really good at, what we can contribute to society and what added value we have.

Therefore, is there a correct sector or business? “There is no universal answer because each person has their own answer” as Franck Scipion told me during an interview.

Another key is to detect new opportunities where others do not see them. Regardless of the business sector in question, this is a common standard.

Finally, it is useless to follow a mass business model for the mere fact that it is succeeding because surely we are already late. In these cases, good entrepreneurs are in the right position to “wait for the next wave” as they say in surfing slang.

Use financial logic

Do not incur expenses with money that you do not have. Logically, don’t spend what you can’t afford… As Robert Kiyosaki points out in his successful book Rich Dad, Poor Dad , financial illiteracy can ruin our business if we don’t know how to manage our money. It’s not about being a financial guru but about using basic mathematical logic.

Enjoy what you do

What’s the use of being a successful, high-profit trader if you don’t enjoy the process? It would be meaningless torture. Therefore, whatever you do, bet on what you bet, what you decide to do has to be something that you are passionate about (or at least you do not dislike too much).

In addition, doing what we really identify with and long for good results will come more easily.

For example, for Franck Scipion the key to his success lies in the fact that he is doing what he is really born with and is passionate about: “I had a good job as an employee, I was earning very well, I was in charge of a digital team, but I I felt empty, not recognized, I did not feel valued or fulfilled ”he affirms. His case is the example of thousands of people around the world who do not feel comfortable with the job they have had to do and who have not chosen. Scipion found in his passion to share with others and to lend help the essence of his business. Now think about what you could contribute.

Keep learning, don’t give up

When you already believe that you know everything and that you have reached your goal, there is always more and more to continue evolving. A relative ambition is not negative. The bad thing is to stagnate and stay halfway. Therefore, keep a pro-active attitude to always acquire new knowledge that can improve your business and also enrich you personally.

In addition, being an entrepreneur with charisma also requires a mastery of social relationships and courtesy that can always be trained.

Finally, do not forget that the beginnings are not easy and that the process of undertaking does not respond to any exact science, although taking into account these common requirements you can ensure greater viability beyond your own previously lived experiences.

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The 2021 Sohn Investment Conference will be held virtually on May 12, 2021 and Valuewalk will be covering the event. Stay tuned for our in-depth coverage! Q4 2020 hedge fund letters, conferences and more Check out our coverage of the 2020 Sohn Hong Kong Conferences here. All proceeds from The 2021 Sohn Investment Conference will […]


3 min read


This story originally appeared on ValueWalk

The 2021 Sohn Investment Conference will be held virtually on May 12, 2021 and Valuewalk will be covering the event. Stay tuned for our in-depth coverage!

Q4 2020 hedge fund letters, conferences and more

Check out our coverage of the 2020 Sohn Hong Kong Conferences here.

All proceeds from The 2021 Sohn Investment Conference will be directed to Rockefeller University, which will provide unrestricted funding for scientists working on some of the highest-risk, highest-reward projects primed to advance the treatment of pediatric cancer as well as other public health priorities.

Rockefeller University was founded in 1901 to improve the understanding of life for the benefit of humanity. Today, it is one of the world’s leading biomedical research institutions. Rockefeller scientists have garnered 25 Nobel Prizes in Chemistry or Medicine, a number that would rank the institution as fourth in the world if it was its own country. We’re excited to come together to support Rockefeller’s culture of excellence, which is unrivaled among research institutions worldwide.

Registration Now Open

Wednesday, May 12, 2021

12:00pm – 3:00pm ET

Register Now

2021 Sohn Investment Conference Speakers

  • John Collison, Co-FounderStripe
  • David Einhorn, PresidentGreenlight Capital
  • Brad Gerstner, Founder & CEOAltimeter Capital
  • Bill Gurley, General PartnerBenchmark
  • Ellen Hukkelhoven, Managing DirectorPerceptive Advisors
  • Karen Karniol-Tambour, Director, Investment ResearchBridgewater Associates
  • Bob Nelsen, Co-Founder & Managing DirectorARCH Venture Partners
  • Patrick O’Shaughnessy, CEOO’Shaughnessy Asset Management
  • Larry Robbins, CEO – Glenview Capital Management
  • Dan Sundheim, Founder & CIO – D1 Capital
  • Lauren Taylor Wolfe, Co-Founder & Managing Partner – Impactive Capital
  • Josh Wolfe, Co-Founder & Managing Partner – Lux Capital

Announcing The 2021 Idea Contest

The 2021 New York Sohn Idea Contest kicks off on March 15, 2021 at 12:00 PM ET and ends at 12:00 PM ET on March 31, 2021.

The 2021 Sohn Idea Contest seeks to identify the most timely and actionable investment idea to be featured in a five-minute presentation in front of attendees at the prestigious Sohn Investment Conference in Partnership with CNBC. Our distinguished panel of judges will select the winning investment idea based on the judges’ determination of the most compelling idea with a 12-month horizon.

The top 20 submissions will receive a complimentary ticket to The 2021 Sohn Investment Conference. The top five will be invited to record a five-minute pitch and join an exclusive virtual Q&A with one or more of the judges. The winning pitch will be featured live.

Past participants have ranged from college students to portfolio managers of established investment funds. All are welcome and encouraged to participate.

2021 Idea Contest Judges

  • William A. Ackman, CEO & Portfolio ManagerPershing Square Capital
  • Feroz Dewan, Founder & CEOArena Holdings
  • Kelly Granat, Portfolio ManagerLone Pine Capital
  • Seth Klarman, CEO & Portfolio ManagerThe Baupost Group
  • Dan Sundheim, Founder & CIOD1 Capital

2021 Planning Committee

  • David Ben-Ur, CIOCAM Capital
  • Ashvin Chhabra, President & CIOEuclidean Capital
  • Graham Duncan, Co-CIO, East Rock CapitalSohn Conference Chair
  • Amy Falls, CIO – The Rockefeller University
  • Paulino López, Managing Director & CIOPragma Wealth Management

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5 min read


This story originally appeared on ValueWalk

Every industry has a name that is referred to as the face of that industry. Anyone researching cryptocurrency and rising trends in Blockchain, will no doubt also come across the name “Cash Cartier”. It is also the case that when you think of network marketing, the first name that comes to mind is undeniably Cash Cartier. Elected as the ‘King of Network Marketing’, Cartier is unequivocally a man that has achieved prolific success through a high degree of diligence, resilience and determination.

Cash Cartier’s Achievements Concerning Philanthropy and Entrepreneurship

From a very young age, Cash Cartier was an adamant lover of the sport of football. He was fortunate to play in the Indoor Football league, but he could not register any success. He laid his hands on a lot of things but after his unsuccessful stint in the Indoor Football League, things began to spiral from bad to worse.

After laying his hands on so many things without success, he finally found the breakthrough he needed to succeed in life. He met someone who took him as a mentee. He was mentored on forex trading and financial investment, and as soon as Cartier clocked the age of 22, he decided to begin his own business. 

The training he received from his mentor is what he has relied upon to navigate his way through the world of forex trading. When he became a full-time trader, he charged himself with the task of accomplishing even more. In fact, it was during the process of trying to channel his inner self towards achieving other things that he found out he could make it as a network marketer. At the time, many companies were oddly suspicious of network marketing- doubting the field’s efficacy, but Cash Cartier’s unrivalled corporate ethos and professional relentlessness went a long way into showing the potential corporate and financial benefits that liaising with a network marketing analyst could bring for person’s companies in the long run.

In today’s America, the majority of organizations and corporations- big or small, have tapped into network marketing and utilized it in the consequent proliferation of their sales. A certain degree of the industry’s transformation has been accredited to Cash Cartier in accordance with the field’s analysts- given his ability to travel and educate persons on a worldwide scale, his prolific speeches in relation to network marketing, and his organization and management of conferences, seminars, and events to educate people as to how to lead financially prosperous lives.

Cartier has additionally received a lot of coverage in America and across the world. Some of the major news media that have covered his events at one point or another are Forbes, IBtimes, Influencive, Benzinga, and Thrive Global.

Cash Cartier, at a young age, has become a role model to the significant number of young people that depend on him worldwide, and has commonly used his prolific voice as an eminent figure to shed light on a plethora of fundamental societal and systemic issues in today’s corporate America.

Barriers Cash Cartier Had To Overcome

As briefly touched on above, Cartier’s life following his football career quickly spiralled out of control. His accumulated debt and increased financial responsibilities meant that he quickly had to find a way to make an adequate source of income. 

 

His job-hunting landed him a restaurant job. He was saddled with the responsibility of washing plates, cleaning tables, and serving customers with food. In the cause of that job-hunting, he met his mentee, who took him directly into his arms. He taught him everything he needed to know about forex trading, risk investment, and how he can transform his life from nothing to something. Cash Cartier, being a good student, adhered strictly to the teachings of his master, and the reward for his loyalty and obedience is what he is enjoying today.

Final Take: Announcements and Scheduled Events

Cash Cartier is reportedly attending his company’s convention between September 10th and September 12th, and is scheduled to give a plethora of speeches in relation to his past, aforementioned rise, and professional expertise. 

In his most recent event, (26th of March), Cartier spoke in front of over 8,000 individuals and for the very first time detailed the tragic passing of his 12 year old sister- Ava Mickens, and his Grandma, Odessa Mickens. In the event, he explained the exacerbating effect this experience had on both: his mental health, and on his ability to perform on a professional level, as well as his consequent choice to relentlessly work so as to ‘become massively successful for them’- a feat which he has undeniably achieved. 

Cash Cartier’s unique story undeniably serves as a source of inspiration to the thousands of persons around the world who are currently combating their own trauma, and who are desperately trying to find a healthy way to bounce back and recover- both financially and mentally. 

 



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Traditional finance walked so that decentralized finance could run.


4 min read

Opinions expressed by Entrepreneur contributors are their own.


Decentralized finance (DeFi) has experienced an unreal uptick unlike amid the chaos of 2020s crumbling global economies.

Last year’s warmer months are now known as the “DeFi Summer” because the total value locked into their smart contracts rapidly grew, from a few hundred million to more than $20 billion in a matter of months. 

Decentralized Finance, as the name implies, operates independently while not relying on traditional intermediaries such as banks and insurance funds. The need for these intermediaries becomes eliminated, thanks to the user’s ability to invest, trade, transfer and conduct peer-to-peer transactions using cryptocurrencies along with digital assets. 
 

Related: This Is Why Bitcoin Will Hit $59,000 In 2021

The growth of DeFi

The first important event that helped make decentralized finance possible was the creation of Bitcoin in 2009 which enabled a default blockchain for all the top DeFi protocols that was Ethereum.

Ethereum launched in 2015 and quickly started attracting developers who wanted to build all kinds of decentralized applications, from financial applications to games (such as the viral CryptoKitties). 

Fast forward to 2017, when ICOs on Ethereum became prevalent. This domicile to digital money, global payments and applications have led to some of the most notable DeFi projects of the ICO era. It was from this point forward that it became clear that the public was warming up to DeFi. Billionaire entrepreneur Mark Cuban compared the growth of DeFi to the early days of the Internet:

“You’re starting to see NFT (non-fungible tokens), and it’s not so much about just about how much is sold, market value, but more just that people are becoming more comfortable with it and so we’re starting to see these applications that are just popping up left and right. It reminded me so much of the early days of the internet where, in the mid-90s, people started talking about internet applications but the internet had been around for ten years.”

Cuban is a believer in DeFi’s power and potential, especially considering the new all-time highs of token prices being reached by Ethereum, and so-called “Ethereum killer” protocols such as Polkadot and Solana.

Of course, DeFi isn’t only about the prices of platforms’ native cryptocurrencies. TrustToken, for example, also recently launched its TrueFi protocol for uncollateralized on-chain lending on Binance. The protocol essentially lets people borrow money without locking up their crypto as collateral, which Ethereum requires. TrueFi takes the idea of uncollateralized lending, which exists off the blockchain in the form of high-interest, short-term “text loans,” and improves it through DeFi mechanisms, with transparency as a key component of its offering. 

Borrowing and lending are just one of the many capabilities being transformed by DeFi. The growth of non-fungible tokens (NFTs), which open the door for people to invest in traditionally non-fungible assets like real estate and art, also represents a promising development in the space and are growing in popularity. Cuban is a huge fan of this particular DeFi segment.
 

Related: How 2020 Became the Year of DeFi and What’s to Come in 2021

There is more in store

There are a few reasons behind the DeFi craze, aside from the elimination of regulators. Another reason is that major asset management funds and high-street financial institutions are getting involved, as they are beginning to accept DeFi and looking for ways to participate. Then there is also the classic case of FOMO—people don’t want to be left out of this explosive growth, especially considering all that the future may have in store for it.

DeFi developers are consistently building new innovative projects, and exploring ways to bring in new users to start participating. Developers are also discovering new use cases that were previously difficult to touch on, due to high network fees. The tokenization of new, more traditional assets will also create new and exciting opportunities.

Its recent boom only paved the way for greater potential, which has yet to be tapped into.
 

Related: Here’s How Decentralized Finance Is Being Redefined

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If you feel like you’re spinning your wheels at work, working with a mentor could get you back on track and moving full steam ahead. Use these tips to find one that’s a good fit for you.


6 min read

Opinions expressed by Entrepreneur contributors are their own.


The following excerpt is from Jessica Abo’s book Unfiltered: How to Be as Happy as You Look on Social Media. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound or click here to buy it directly from us and SAVE 60% on this book when you use code LEAD2021 through 4/10/21.

When I gave a speech in New Orleans, a teenager named Ben Shapiro was in the audience. I saw Ben again while I was traveling the country on a speaking tour and had the opportunity to watch him lead a workshop for teens at a youth convention. I was blown away by his creativity and knew he was going to be successful no matter what he did in life.

A year later, he reached out to me and asked if I was looking for an intern. He lived in Los Angeles and I was in New York City, so I told him I would mentor him through phone calls and emails, but other than that, I didn’t have much to offer him at the time. For months, Ben emailed me and asked if he’d be able to work on my YouTube channel if he flew to New York for the summer. He was so persistent that I felt bad saying no. His mom said she would rent an apartment in New York for the summer so Ben had a place to stay. He took classes a few days a week and worked with me on the others. Ben is a good example of staying in touch with someone you’ve met and not taking no for an answer.

If you’re asking someone you don’t know to be your mentor, make sure you’re very clear, out of the gate, about why you’re contacting them. Explain where you are in life, mention you’re looking for a mentor, and highlight why they would be a great mentor for you. Here’s an abbreviated version of what a young woman named Gabi Golenberg sent me out of the blue.

Dear Jessica,

My name is Gabi, and I am 15 years old and live in Los Angeles. Through researching online as I was looking for possible mentors who I can seek advice from about an internship, I came across your inspirational work with both your entrepreneurial skills and involvement in Jewish organizations. Those are two things that have been my passions and interests throughout my life. Your plethora of work in various dif­ferent fields is something that I would love to strive for in the future, and I really admire your achievements. It would be such an honor and huge opportu­nity to have the chance to speak with you at some point as your work mirrors my passions. I hope and look forward to hearing from you soon.

Thank you so much for your time.

All the best,

Gabi

At the time Gabi sent me this email, I had no plans to be in Los Angeles. I explained to Gabi that my work was in New York for the time being, but that I would be happy to talk with her on the phone and keep her in mind for future projects. We were supposed to schedule a call, but I got busy with speeches and covering New York Fashion Week and dropped the ball.

Fast-forward four months. I started traveling back and forth between New York and Los Angeles, and on one of my trips to California, I had the pleasure of meeting Gabi for coffee. She was even more impressive in person. We made a game plan for me to mentor her during her junior year and identify what projects of mine she wanted to help with.

Have an attitude of gratitude

After your initial call or email to your potential mentor, thank that person and share what you got out of the conversation. Once they’ve signed on to be your mentor, don’t bombard them with emails, calls and texts. Be respectful of your mentor’s time. If you send an email and your mentor doesn’t respond right away, don’t find that email and hit “Forward” to make sure you’ve re-sent it. And don’t send an email with just a question in the subject and nothing in the body like this: “SUBJECT: Tony, did you get my text? THNX.”

Abrupt messages like this make you look disconnected from reality, which is: Tony has responsibilities other than being your mentor. So think twice before you press send.

Here are a few more tips to follow to make sure your relationship with your mentor stays positive:

  • Meeting your mentor. Once you set up a time to meet them, be clear about what you hope to get out of having a mentor. Are you looking for guidance? To shadow them at their job? Make sure your expectations match so there are no miscommunications.
  • The mentor/mentee relationship. Set the stage for how this dynamic will work early on. For starters, how should you get in touch if you need their advice? Does your mentor prefer phone calls, FaceTime, or emails? Do they mind if you send a text for some­thing urgent?
  • Plan ahead. You’ll also want to find out how often they can meet. Never leave a meeting without scheduling your next one. It’s your job (not your mentor’s) to keep the mentorship alive.
  • The next ask. If you’ve developed a relationship with your mentor over time, you may want to ask them to write you a letter of recommendation or be a reference for you if you’re applying for an internship or job. Mentors are connectors. Your mentor may be willing to make introductions for you, too.
  • Keep in touch. Mentor/mentee relationships can turn into lifelong friendships. Don’t just make this about you and send updates about your life. Send your mentor a note from time to time to check in. Congratulate them when you come across good news about their personal life (maybe their child got into college) or when you see an update about their company. Send a holiday or happy birthday card when appropriate. Not only does it show you’re thought­ful, but you also never know when they may have a position that would be a great fit for you, and it doesn’t hurt to stay at the top of their mind.

Did you enjoy your book preview? Click here to grab a copy today—now 60% off when you use code LEAD2021 through 4/10/21.

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App Store Optimization is characterized by being a set of techniques that aim at organic positioning in app stores.


6 min read

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

Opinions expressed by Entrepreneur contributors are their own.


By Juliana Santos, SpicyMinds Web Specialist

The app industry is considered a very competitive market based on data from Business of Apps in 2020. This is why one of the big mistakes when developing an application is launching it in the corresponding app stores, expecting users to search for it and download it. According to the data provided by Business of Apps, in 2020 there were 2.5 million applications created in the Play Store and 3.4 million in the App Store, adding thousands of new apps daily to this number. As in the searches we carry out on the web , users are interested in the first 10 results found in the list. But, how do you get them to find you with so many results available? We will begin by answering, asking ourselves the following question:

What is ASO?

App Store Optimization , better known as ASO . The strategy that is characterized by being a set of techniques that aim at organic positioning in the App Store (Apple) and Google Play Store stores.

It is based on the same concept of SEO (Search Engine Optimization) , but its actions are focused on the optimization of apps developed for mobile devices, with the aim of: obtaining the best positions in search engines in the market apps of your category, have good brand visibility, that users are interested in downloading and keeping them active on their device. To achieve this goal, we must not only focus on the titles, descriptions and keywords, it is also essential to consider the visual elements and the good user experience.

Because it is a strategy, it must be executed and the results it generates must be constantly monitored, as well as necessary adjustments, adding new actions that will help maintain the position among the best and most recommended apps.

ASO techniques that aim at organic positioning in the App Store and Google Play Store / Image: Depositphotos.com

On the other hand, what would be the advantages of having a good positioning in the market apps?

  • Increased visibility: the better the positioning of the application, the greater the chances of being known and downloading. > Product quality: knowing what users think and following up on their feedbacks, allows for constant updates and improvements to the apps. Thus, it is achieved that users are satisfied, leave a good rating and review , generating trust and in turn turning out to be a quality product that attracts more new users.
  • Competition: because it is a little known technique, when it is well executed it usually has better results in searches compared to the competition. So if you don’t know much about her, it’s time you keep reading this article.

We tell you 5 important factors to consider and that will help you increase the positioning of your app in the market apps

1. Title: It’s not just the name! Through the title the user can have an idea of what the application is about, this title must be associated with its icon; These two factors will be the first approach that your future users will have with the app. Up to 30 characters are allowed in AppStore and up to 50 characters in PlayStore. You can add a value keyword next to the name to generate more visibility in searches.

2. Icon: it is the most relevant visual element, since it will provide the first visual impression of the app to your users. A creative and attractive icon represents the quality of the design and this is essential for users to be interested in knowing the app and thinking about downloading.

3. Description: it is usually one of the most challenging elements. It is not only about writing a summary and that the user can easily understand what the purpose of the application is and what it is about. The description is one of the best ways to increase visibility and ranking, since it is the text that ends up hooking the user to download.

4. Keywords: one of the most important items of the ASO . With their high impact on search algorithms, keywords can make the app appear two to four times more in the results. For this, it is important to investigate the keyword platforms which are the best that can work according to the category and theme of the application. It is recommended to choose keywords that have a high search volume and with a low level of competition to obtain excellent results.

5. Reviews: although a review is not directly controlled, it is users who rate their personal experience with the app, confirming if its content, design and usability are in accordance with what is proposed in the descriptions and images. Every experience is unique, which is why many people consider user feedback a deciding factor before downloading.

After getting them to download, having a direct interaction with the reviews is essential to know what your users think and understand if they have had a positive or negative experience with the product or if there are new areas of opportunity for improvements.

Support channels are important in case there is a problem or you have difficulties in using them. They not only serve to resolve errors, but also so that negative feedback can be avoided, keeping the comments satisfied and with positive evaluations.

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We spoke with the founder of Soluciones Hospitalarias Integrales (SOHIN) and president of the Association of Entrepreneurs of Mexico (ASEM), about the obstacles that entrepreneurs will face in the New Normal.


3 min read

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.


Entrepreneur en Español’s motto is “Project what you are” because we believe that we all have the potential to be successful, high-impact entrepreneurs if the talents we already have are given the right support. That is why during the month of March we celebrate the Women who Inspire in Mexico to remember the importance of 8M in the struggle of female entrepreneurs around the world.

On this occasion we spoke with Juana Ramírez , founder of the Sohin health support company , and who took the presidency of the Association of Entrepreneurs of Mexico (ASEM) for the period 2020-2022, replacing Ulrick Noel.

Juana shared with us what the prospects are for entrepreneurs in 2021 and 2022 in the face of the new normal and what role SMEs led by women should play in the economic reactivation of Latin America.

“It is very hard. In effect, the pandemic has affected mostly women. The crisis has shown many things, among them that we continue to be a vulnerable group because we work mainly in service companies and with the reduction of jobs we have reduced our employment opportunities “said the SOHIN founder in conversation at Entrepreneur Masters.

To see the complete chara, you just have to play the video at the top.

Phrases of a woman passionate about health

During her talk, Juana left us some phrases that can inspire you on your entrepreneurial path. Which is your favorite?

On female leadership

“The simple fact of seeing a woman as the head of an organization already inspires. It makes others say ‘And why not me?'”

On female participation in the economy

“When women participate in the labor market, poverty in a country is reduced by up to 30% because that money goes directly to three fundamental things: health, education and food.”

On daily inspiration

“It is worth being passionate about. Every day counts and life deserves to be lived in dignity, from the first moment a baby is born until the last moment of the life of a terminal patient.”

About the healthcare industry

“Health continues to be a limited right and there is a long way to go so that we can all have access to the tools to take care of ourselves.”

On doing due dillgence

“Many entrepreneurs start their projects in the informal sector and then tell the story backwards. We admire entrepreneurs who pay formal taxes because they create formal jobs.”

Don’t miss our next Entrepreneur Masters where we will talk with other great leaders of the global entrepreneurial ecosystem!

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A family budget serves to project the future income of the family, and balance it with its expenses. Learn to handle them efficiently!

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.


A family budget is a document in which we project all the future income of the family members, and we balance them with their future expenses.

The main objective of preparing a family budget is to have greater control of our expenses, always ensuring that the difference between income and expenses is as large as possible.

As the world of the entrepreneur does not begin or end in your business, but also includes your home and family, it is essential that you learn to make a good family budget to exercise an orderly management of your total finances. So, write down and run these tips:

1. Make a list of your income and expenses
First, in the list of your income you must detail all the aspects such as salaries, investments and pensions of all those who contribute to the family circle, in addition to the amounts contributed from other entries, such as businesses.

Meanwhile, in the column of expenses you must include the lease or dividend; expenses for food, water, electricity, gas, telephone, cable, Internet, transportation, clothing, personal care, automobile fuel, credit cards, credit payments, even recreation.

2. Schedule and detail your expenses with realism
It is essential that you are realistic about your expenses. If you put in zero pesos a month to cut your hair or any other beauty expense, you probably won’t be able to stick to that figure. In that case, it is better to limit the times you go to the hairdresser or the beauty salon than to eliminate the expense completely.

3. Do the math
After you have made the income and expenses list, your income should be greater than your expenses. If not, you will need to cut your expenses. Be honest and reasonable about any expense you cut; you’ll still have to eat, so don’t take away your grocery expenses. However, you can find ways to save on your grocery expenses with coupons and shopping smart.

4. Include your family
Inform your family of the decisions you make about your budget. Also, you should try to get family members who are old enough to understand the process to help you with difficult decisions. For example, if your teenage daughter has a cell phone, maybe she can stop texting so she can go to the movies.

5. Update your budget
The only way your budget will work is for you to remember to update your spending throughout the month to make sure you are on track.

6. Take care of saving
The difference between the income and expenses of each month (balance), would be the savings that you will get monthly. You must ensure that this saving is always positive and that it is the greatest possible. It is recommended that it represents a minimum of 10% of the total income.

The sum of the monthly savings will give you the total annual savings. With this savings you can cover any emergency or eventuality, invest in new businesses or investments, or give yourself some tastes that improve your quality of life.

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