Posts Tagged "Create Project report with Projectzo"

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There are many ways to grow your wealth but some are more fun than others. Investing in the stock market or cryptocurrency is basically legalized gambling. There’s a reason why some people get so hooked. Buying property is a very sound investment but it’s also an actively managed one that can quickly lose its “fun” appeal.


Sometimes, you just have to take a shot in the dark and hope it works out in your favor. No, we’re not talking about scratch tickets — although those are a lot of fun, too. We’re talking about The 2 Million Dollar Puzzle.

This special puzzle is a product from MSCHF, makers of The 1 Million Dollar Puzzle and a host of other sweepstakes and events that seek to mash-up art, internet culture, and wealth creation. But don’t let the name fool you. When you complete a single puzzle, you’ll only have a chance to win $1,000,000. There’s a catch though: two of the puzzles contain the $1,000,000 prize.

Here’s how it works. Buy the 500-piece jigsaw puzzle, complete it, and then scan your puzzle. (It’s a giant QR code.) The scan will take you to a landing page where you’ll find your winnings. Prizes range from $1 to $1,000,000 with many winners in between so even if you don’t get the top prize, you may still walk away with some money. And, at the very least, you had a fun time putting the puzzle together and thinking about what you would do with a sudden windfall of $1,000,000.

You can’t win a whole bunch of money if you don’t try! Get The 2 Million Dollar Puzzle today for $30. Or, you can increase your chances by buying two for $56 (reg. $60), three for $80 (reg. $90), or four for $100 (reg. $120).

Prices subject to change.

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The global supply chain has been under severe stress for a few years. But while those supply chain issues have helped contribute to inflation, they’ve also presented opportunities. There’s greater demand for operations and logistics experts these days as companies seek to find solutions to complicated supply chain and operational issues. If you’re looking for a new career or you want to add to your skill set, the 2022 Full Stack SAP Developer eLearning Bundle will help you become the kind of operations and systems experts that modern companies need today.


SAP is a leading enterprise software that helps manage business operations and customer relations, including supply chain management. In this 13-course bundle from Uplatz, you’ll gain a detailed understanding of SAP systems and be able to implement positive solutions for complex problems within an organization.

Uplatz was founded in 2017 in the UK as an IT training provider and has quickly grown to offer more than 5,000 courses to more than one million students across 103 countries. Uplatz’s courses are highly structured, subject-focused, and job-oriented with a strong emphasis on practice to ensure students really commit what they learn to memory.

In these courses, you’ll start out with the SAP basics, learning about system installation and configuration, load balancing on servers, and performance management of different components. You’ll progress to cover SAP ABAP, SAP ABAP on HANA, and a number of other SAP services and platforms. As you learn, you’ll get familiar with performance analysis, the SAP Analytics Cloud (SAC), cloud platform integration, and much more. By the end of the courses, you’ll be able to architect a full-stack SAP system from the ground up that will support business operations from A to Z.

Learn the skills needed to address today’s most challenging problems. Right now, you can get the 2022 Full Stack SAP Developer eLearning Bundle for just $39.

Prices subject to change.

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You’ve set your goals, you have your vision and it’s time to take action. Now what? Well, it’s great that you’ve taken the first step — all great achievements start with this.

But, we need to arm ourselves with these three important words. They will act as a shield to protect us from the roller-coaster ride we have embarked on.

We need to memorize the following three words:

Improvise, adapt and overcome.

These three words have been a lifesaver for me in certain situations and I’m excited to break them down for you.


During the entrepreneurial journey, there are times when you get rattled, things go completely wrong and you need to sort stuff out fast. So you need to adopt an attitude of improvisation. Improvising is a key part of the entrepreneurial arsenal that we need. Why? Because at times we have to find solutions or make things work in any way we can on the fly.

Some examples of needing to improvise are:

  • Key functionality in your product demonstration isn’t working and you have 20 minutes before your presentation starts.
  • The payment system isn’t working on your sales funnel and you’re getting messages saying people can’t pay.

With the above examples, you need to manufacture a workaround in any way possible. Trust me when I say, you will need to improvise 100 percent throughout your entrepreneurial journey.

An example of how I needed to improvise was when I had a huge meeting with an investor. Our app, which we were pitching, had a bug that would directly affect our demonstration. So we desperately tried to fix the issue before the meeting but unfortunately, we couldn’t. So my solution was to create a series of screenshots in our presentation and talk through our technology. 

We had a great meeting. We needed to improvise and we pivoted to a workaround that got the job done. So if you’re stuck, there is always a way to improvise and keep on moving forward. 

Related: How to Improvise When Your Presentation Does Not Work


When you think about a business or service we launch, we always need to consider the results we see. This is valuable data that can help shape the next iteration of our product or service. The key thing here is that when we get feedback, we must always adapt in a way that will ensure better results in the future.

As an entrepreneur, we always need to adapt and understand our market so we can maximize our success. I guarantee that if you look back at your business and compare it from when you first started to now, you will hardly recognize it. Because, over the years, you’ve adapted it so many times that it’s now much different.

Remember this saying, your customers are your best engineers. This means that their feedback or the results you get force you to adapt and change your model to get better results in the future.

In my experience, we have adapted many times. Adapting is exciting, especially if you’re listening to your customers. When you take on board feedback to adapt, the result is a better user experience for your customers. If you get it right, it means you’re providing a better solution. 

One time when we were adapting to feedback, it actually transformed our business. So don’t be afraid to hear feedback because it may change the trajectory of your growth. 

Related: Why You Need to Learn to Adapt


If you’re reading this article, you know that being an entrepreneur is like jumping off a cliff and needing to sew a parachute on the way down. You will need to overcome so much on your journey, so get ready.

Overcoming is the last piece of the puzzle. If you don’t already know this, you are going to come up against obstacles, challenges, competitors, issues, self-doubt and so much more. And as an entrepreneur, you will need to overcome these things to survive, so you can live to fight another day.

I remember the time when I had to dig deep and overcome a particular challenge when we were closing our Series A round. We were just about ready to close the round. We had all our subscriptions taken up. But at the very last minute, a big investor pulled out and we had to keep going. This was tough, but we needed to hustle amongst our network to get in front of more investors. I’m happy to say we overcame the challenge and we closed a very successful investment round. 

Related: 5 Ways to Overcome Self-Doubt as an Entrepreneur 

In conclusion, these are the three power words you need to memorize as an entrepreneur. Improvise, adapt and overcome. What I’ve found is that saying these three words out loud during difficult times in your journey gives you the energy and spark to overcome all sorts of challenges.

So, my last words of advice. When you come up against some difficult times during your entrepreneurial journey, you need to…

Improvise, adapt and overcome.

You’ve got this. Now go for it!

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Every entrepreneur is looking for ways to be more productive and efficient. But sometimes, you just can’t get organized enough on your own. If you need a little help reaching your productivity and efficiency peaks, look no further than Lunatask.


Lunatask is at once a privacy-focused to-do list, a notebook, a habit and mood tracker, a daily journal, and a Pomodoro timer all in one. It’s a single, seamless app designed to help you prioritize and fly through your everyday work.

With smart to-do lists, Lunatask automatically sorts your tasks based on age, priority, and estimated time needed to accomplish them to help you build the perfect workflow. It has built-in support for Kanban, Must/Should/Want Method, and Eisenhower Matrix, and includes a Pomodoro timer. You can also connect your calendars to see meetings and calls right next to your tasks, then fill the space in between with various to-dos to effortlessly organize your day. You can even quickly join Zoom and Google Meet calls from the interface.

In addition to getting organized, Lunatask helps you build healthy habits via a visual habit tracker that gives you accountability and shows your progress. It will also help you track your moods and emotions, and give you visibility into your energy level and business level over time so you can make changes when you need to.

All of that is really just scratching the surface. That’s why one App Store reviewer says, “It is an amazing app. A real gem.” With state-of-the-art security, an open platform, and endless compatibility, Lunatask is fully designed with your convenience and productivity in mind.

Start working smarter and more efficiently than ever. Right now, a lifetime subscription to Lunatask Premium is on sale for 72 percent off $180 at just $49.

Prices subject to change.

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Iconic clothing brand Levi Strauss & Co. (NYSE: LEVI) stock decline may be coming to an end after stabilizing around the $17.50 range after its latest earnings. The popular and sticky denim brand struggled against a multitude of headwinds, but the reopening recovery continues despite Omicron and inflationary pressures. Supply chain constraints had materially impacted net revenues by nearly $60 million. The Company continued to grow its direct-to-consumer sales by 35% in its company-owned physical stores and e-commerce. Direct to consumer sales grew to 39% of total Q1 2022 sales. The pandemic has accelerated the digital transformation of the Company as it makes data-driven decisions utilizing proprietary data analytics utilizing artificial intelligence (AI) and methodical analysis of price elasticity. This has also enabled the Company to bolster global brick-and-mortar business by 50% from a year ago. The Levi app has doubled its monthly active users in the quarter in the U.S. and Europe with plans to rollout out in India in Q2 2022. – MarketBeat

Q1 Fiscal 2022 Earnings Results

On April 6, 2022, Levi Strauss reported their fiscal Q1 2022 earnings results for the quarter ending February 2022. The Company reported earnings-per-share (EPS) of $0.46, beating consensus analyst estimates for $0.42, beating by $0.04. Revenues grew 21.9% year-over-year (YoY) to $1.59 billion beating the $1.55 billion analyst estimates. Adjusted EBIT margin was 14.9% versus 13.3% year ago period. Global direct-to-consumer (DTC) revenues were up 35% YoY composed of 48% growth in company owned stores and 10% growth in e-commerce. Levi Strauss CEO Chip Bergh commented, “We started the year with strong consumer demand and solid momentum across geographies, channels and categories. Our teams’ disciplined execution of our strategic priorities enabled us to deliver strong top and bottom-line growth as we capitalize on structural tailwinds and successfully manage a dynamic operating environment. The strength of our brands and strategy position us to deliver sustainable growth well into the future.”

Reaffirmed Guidance

The Company reaffirmed fiscal full-year 2022 EPS of $150 to $.56 versus $1.53 consensus analyst estimates on revenues of $6.4 to $6.5 billion versus $6.44 billion estimates. Levi Strauss CFO Harmit Singh commented, “We achieved excellent financial results in the first quarter, driving strong double-digit revenue growth and record gross margin enabling us to deliver adjusted EBIT margin of 14.9 percent. The ongoing consumer demand across our portfolio of brands and our proven ability to deliver profitable growth give us the confidence to reaffirm our full-year outlook despite the incremental headwinds from ongoing macro challenges.”

Conference Call Takeaways

CEO Bergh started off by reflecting on the Russian invasion of Ukraine and its efforts in helping the humanitarian cause by donating thousands of piece of clothing to refugee families. He noted the broad strength across all markets, categories, gender, and channels driving consumer demand. The Company hit a high watermark of 14.9% EBIT, which grew faster than revenue. U.S. denim sales have grown by 11% since pre-pandemic levels two years ago. The Company launched premium-price circular 501 jeans which are made with organic cotton and recyclable. The looser fit denim trend is a popular tailwind driver of growth. The brand is elastic as consumer demand remains strong even after they have raised prices as unit sales return to 2019 levels. The Company continues to rollout out next-generation stores. It’s Dallas, Texas, NorthPark Mall next-gen store was the most productive U.S. store in its second month of operation. The Levi brand grew 20% across its top five markets. DTC generated 35% growth driven by the recovery in brick-and-mortar. CEO Bergh concluded with comments on its Beyond Yoga brand, “The brand has started the year strong, exceeding our expectations in Q1. It’s a well-positioned premium brand, but significantly expands our total addressable market while contributing to the diversification of the company.” 

LEVI Opportunistic Pullback Levels

Using the rifle charts on a weekly time and daily time frames provides a precision view of the landscape for LEVI stock. The weekly rifle chart bottomed near the $17.35 Fibonacci (fib) level. The weekly lower Bollinger Bands (BBs) sit at the $16.42 fib. The weekly rifle chart downtrend stalled as the 5-period moving average (MA) resistance is starting to slope up against the falling 15-period MA at $21.10. The weekly 50-period MA is falling near the $25.06 fib. The weekly stochastic is attempting a mini pup through the 30-band. The daily rifle chart downtrend is stalling with a flattening 5-period MA at $18.92 with a slowing 15-period MA at $19.69 and falling 50-period MA at $20.67. The daily lower BBs sit at $17.92. The daily market structure low (MSL) buy triggers on a breakout above the $19.13 level. The daily stochastic is stalled just below the 30-band ready to either mini inverse pup down on a 5-period MA breakdown or cross up on the 15-period MA breakout. Prudent investors can monitor for opportunistic pullback levels are at the $18.41 fib, $17.73 fib, $17.35 fib, $16.82 fib, $16.45 fib, $15.52 fib, $14.85 fib, and the $13.75 fib. Upside trajectories range from the $21.86 fib level up towards the $28.40 fib level.   

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Do you have the right technology to attract and retain top talent?

If you’re taken aback by this question, you’re not alone. Pre-pandemic, leaders typically used more traditional benefits such as attractive salaries or 401(k) matching to convince workers to join their ranks. Of course, equipping people with the technology they needed to perform in their roles was important. But because the vast majority of employees worked from the office, leaders didn’t have to think about tech needs beyond the confines of their four walls – or how it impacted their growth strategies.

However, as more businesses transition to hybrid working models, leaders must broaden their perspective on technology needs. Unfortunately, few have picked up the mantle so far.

In a 2021 survey, for example, a third of workers said their employers hadn’t prioritized investing in better hybrid work-friendly technologies. Unsurprisingly, this is affecting their willingness to stick around. A 2022 survey found that a third of employees say that one of the top factors in their desire to change jobs is frustration from dealing with hybrid work tech issues. The lesson is clear: If leaders hope to keep employees around, they can’t ignore or undervalue the technology that’s needed to create a seamless hybrid work experience.

Related: Where to Deploy Innovative Tech to Create a More Flexible, Engaging Organization

A hard-to-fill gap

Most of our current workplace tech was designed with the needs of either all-in-person or all-remote staff in mind. Because the hybrid approach is so new, there simply aren’t many technology tools built with it in mind (at least, not yet).

For example, your office’s conference room was probably built for in-person meeting participation. Attendees sat around one table while the meeting host used a monitor and projector screen to present to the group. When people were sent home during the height of the pandemic, in-person meetings were out of the question, which meant attendees participated separately via a videoconferencing solution. The host could share their screen, and attendees could watch the presentation from the comfort of their couch. Simple enough.

But what does a hybrid conference room look like? Some employees might join the meeting from the office, while others might dial in from remote locations. Their meeting experiences will be vastly different and potentially headache-inducing. In fact, 71 percent of respondents to that 2022 survey said hybrid meetings are stressful. They identified issues with sharing content, wrestling cables and connecting audio and video as their top tech concerns.

Related: What Is the Best Way to Run a Highly Effective Hybrid Meeting?

How do you bridge this gap to ensure optimal participation and engagement from everyone? We don’t yet have a universal answer, but we do know that the way companies use technology to facilitate hybrid work could mean the difference between employees sticking around and running for the exit. So here are strategies for meeting the technology expectations of employees in a hybrid workplace:

Related: Losing Employees to Competitors? Modern Workspaces Can Help You Keep Them.

1. Don’t leave people flapping in the wind.

Simply arming your hybrid workforce with the basic necessities (e.g., a computer with a decent microphone, camera and speaker) and then leaving them to fend for themselves as they integrate those digital tools into their everyday work is a mistake — one that’s, unfortunately, common. According to PwC, only a little more than half of employees believe their employers meet their needs when introducing new technology. That’s in stark contrast to the 90 percent of executives who say the same.

Where’s the disconnect? Consider this: Most technology failures happen during rollout and implementation. That’s often because the people who select the technology, introduce it to staff and train people on it aren’t the same people who use it every day. Instead, have your IT team work closely with “power users”: the people who will use the equipment most often.

IT team members should physically sit with and observe how power users leverage new tech tools throughout the day. Doing so allows IT to proactively identify all the annoying tech issues that pop up, no matter how insignificant they seem. (After all, when you add up all those minor inconveniences, they amount to a lot of wasted time.) Then, IT can put solutions in place to fix issues that probably wouldn’t have been reported otherwise because most people only report so-called “big” problems.

2. Conduct regular employee surveys.

Having IT sit with power users every day for the foreseeable future isn’t realistic, so you can fill the gaps with regular companywide surveys. When’s the last time you checked in with your employees about their tech needs? Doing so is one of the best ways to proactively improve the employee experience, which will, in turn, prevent voluntary turnover.

Intel, for example, surveys its employees biannually to help managers gain a better idea of how satisfied employees are. It’s not a coincidence that Intel is one of the top 10 companies both men and women are excited to work for, according to a joint survey by Fortune and SurveyMonkey.

After your initial tech setup and rollout are complete, send out companywide surveys every few months to gauge the effectiveness of your current tech stack and allow employees to easily report any issues. Surveys not only help you uncover and overcome insidious tech problems, but they also show employees you value their opinions and want to ensure the technology is actually meeting their needs.

3. Even the playing field.

When everyone worked under one roof, you were likely able to maintain a consistent companywide technology setup. Everyone was connected to the same Wi-Fi, was outfitted with the same computer, had similar desk setups, etc. However, when employees are spread across multiple locations, maintaining that consistency becomes more complex.

Imagine you employ two salespeople, for instance. Each needs a strong technology setup to run effective sales calls — good lighting, a professional background, solid internet connection, a good-quality camera and microphone, etc. Salesperson A works from the office, where the lighting is great, the Wi-Fi connection is rock-solid and they can sit in a professional-looking conference room while connecting to the company’s high-end audio-conferencing system. However, salesperson B works from home in a darker room using their laptop’s average-quality camera and microphone and a low-cost internet connection that’s shared with a partner who also telecommutes.

Although costs can add up to equip everyone with an at-home work environment, you also need to consider the cost of not making those investments — particularly for client-facing team members who you have asked to work mostly in a remote work environment. A 2020 report found that only about a quarter of companies paid for or at least shared the cost of work-from-home equipment and internet that year. As we venture further into the hybrid work model, you need to be more deliberate about your employees’ home office setups, which means investing company funds into work-from-home technology kits that are accessible to all employees.

The ability to effectively work from anywhere is critical. To ensure your hybrid workforce is as productive and happy as it can be — and, in turn, your company retains that talent — you need to put the right technology solutions in place and make them available to all.

Related: Staff Turnover Is Draining Your Company

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This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

Faced with the growing demand for electric vehicles, Honda has decided to take action on the matter and announced last Tuesday that it will invest about $39.8 billion in research, software and development to launch its electric line within the next ten years.

SOPA Images | Getty Images

This strategy contemplates the launch of 30 new models of electric vehicles by 2030 , including two SUVs and a mini car, in addition to increasing its production to more than two million electric vehicles per year. The Japanese automaker is paying particular attention and budget to the development of its own line of solid-state batteries , a power source that is lighter and faster to recharge, thus offering a greater range of use than the currently used lithium batteries. in electric cars.

The idea is that these batteries are already on the market before 2030, meanwhile, lithium batteries will continue to be used and obtained, in North America, from General Motors, an automaker with which the obtaining of batteries has been agreed, while in China the deal is with CATL and Tesla . Through these actions, Honda is getting on the electric vehicle train to catch up with its global rivals who for a couple of years have announced significant investments in multi-million dollar transactions in favor of the transition from gasoline to electricity.

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Starting your own business isn’t for everyone, which is why most people don’t run one. It’s a daunting and lonely path filled with different challenges and roadblocks, depending on your industry, personal background, and capabilities. One thing is for sure: founders don’t have the same access to similarly experienced peers to bounce advice, ideas, and criticisms off of as other workers do.

To help address the niche need for founders to talk to one another and work together,’s Founder Communities help members maximize their productivity by collaborating with peers. From helpful problem-solving sessions to monthly deep dives and more, these communities position those who are leading their businesses and companies to continue growing indefinitely. 

As the foundation for these progressive communities, (rated 4.2/5 stars on GlassDoor) brings a history of having helped launch over one million startups. Apply for consideration today and discover how you can get answers to your most founder-specific questions from a fantastic community of fellow entrepreneurs who have solved the same problems themselves. 

Once you get placed in a Founder Community, you’ll be connected with a dedicated startup advisor who will help you access all of the valuable resources that come with membership. You can submit current work to a Pitch Deck Review team, mine advice from an expert Growth Marketer, talk about everyday hangups in your Industry Peer Group, and get programming guidance from your dedicated Technical Guru. 

Members of’s Founder Communities tend to agree that they offer a niche community that can support them in areas where they were otherwise on their own. Built for founders, by founders — the concept of these communities connects back to founder and CEO of, Wil Schroter. He wrote, “We built this from the overwhelming response we got from our podcast, Startup Therapy and our experience helping over 1 million founders on the platform.” 

Apply for consideration for a Founder Community today. If selected, you will get a 30-day window for a 100 percent refund if you’re not satisfied.

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These 3 Cloud Stocks Offer Compelling Upside

Cloud computing is certainly one of the most compelling trends in tech for investors to get behind. Although this innovative industry has already been around for a few years, there are still plenty of reasons to believe that companies offering cloud software and services are just getting started in terms of growth. Digital transformations have become the new normal, with large enterprises increasingly seeking out cloud providers to improve how their businesses run. There’s also the increasing adoption of big data, artificial intelligence, machine learning, edge computing, the Internet of Things (IoT), and more to keep in mind.
The sky is the limit for companies offering these unique and efficient cloud computing products and services, which means there are going to be some truly fantastic investment opportunities to be had in this space over the next few years. That’s why we’ve put together the following list of 3 cloud stocks with sky-high upside so that you are ready to capitalize on the industry’s growth. Let’s take a deeper look below. contributor/ – MarketBeat

If you’re interested in owning a cloud software company that has become a true force in the e-commerce industry, Shopify is definitely worth adding to your watch list. The Canadian company has developed a unique global commerce solution that offers the tools for starting, growing, marketing, and managing a retail business of any size. Whether it’s reaching customers across multiple sales channels, effectively managing products and inventory, processing orders and payments, fulfilling and shipping orders, leveraging analytics, and much more, Shopify can do it all.
The platform has quickly become the go-to cloud software for small and medium-sized retail businesses, and there’s plenty of room for continued growth given the prospects of the e-commerce industry as a whole. It’s worth noting that Shopify shares have taken a beating this year and are down about 47% year-to-date, which could present an intriguing buy-the-dip opportunity for long-term investors. Finally, the fact that the company reported $1.38 billion in revenue last quarter, up 41% year-over-year, and saw its gross merchandise volume hit $54.1 billion, up 31% year-over-year, tells us that its platform is firing on all cylinders.

This is a cloud stock that likely is flying under the radar for a lot of investors, even though it delivered huge gains in 2021. Arista Networks provides software and hardware for the networking solutions sector, which includes multilayer network switches that are a crucial piece in cloud computing. The company’s customers include data centers, enterprises, service providers, campuses, government agencies, and even entertainment companies.
In Q4, Arista reported revenue of $224.5 million, up 27% year-over-year, and has been navigating supply chain issues in a very impressive manner. The company also delivered its first-ever billion-dollar cash flow year in 2021, and it’s clear that it has become a true leader in the cloud networking space. It’s also worth mentioning that the stock underwent a 4-for-1 split last year, which could attract new retail buyers going forward. This is likely the best cloud stock you haven’t heard of, and according to MarketBeat’s consensus analyst ratings, Arista is a buy at this time with over 7% of upside.

As moving into the cloud becomes more common among large enterprises, their need for security solutions that keep both themselves and their clients’ information safe will increase dramatically. That’s a huge reason why Palo Alto Networks is a stock with so much potential. It’s a global cybersecurity solutions vendor that safeguards medium to large enterprises, service providers, and government agencies using network, cloud, and security operations technology.
It’s hard to not be impressed by the fact that all four of the largest enterprise cloud service providers rely on Palo Alto Networks for keeping their client data protected. This speaks volumes about what Palo Alto has to offer and with the possibility of cyber-attacks growing larger each year the company is perfectly positioned to capitalize. Palo Alto recently posted Q2 revenue up 29.5% year-over-year to $1.37 billion and boosted its full-year guidance, both additional reasons that confirm this is a best-in-breed cloud stock.

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Online branding is simply leveraging all of the opportunities that are available in the digital world to position, package and promote your brand. Having a strong online brand or online presence helps you to build credibility, trust with your audience and will help to position you as a thought leader in your area of expertise — essentially creating social proof for your brand.

This can be through your brand or company website, LinkedIn profile, social media platforms, newsletters, blogs and podcasts. Your online presence even may include old images, profiles from company websites, published articles, recorded speaking engagements and even that video from that one time you thought you could be a good stand-up comic. 

Here’s the thing, people are already searching for you online, and because they cannot find you, they are going for the next best option that shows up on the first page of their search result even if they may not be the ideal candidate. Why? Because they are showing up in spaces where you may not be.

Related: What the Theranos Story Teaches Us About the Dark Side of Personal Branding

If you still are not convinced that you should be looking at building your online brand strategy, let’s start with these 10 reasons why your brand needs to be online.

  1. Platform – Being online gives you an immediate platform. When you take your personal or professional brand online, you are creating a platform to provide value by sharing your knowledge and expertise. This allows you to be positioned as a thought leader in your field or industry.
  2. Amplification – Online access means brand amplification. You get to be seen, heard and experienced in a bigger way to a much wider audience and people can really get a “feel” of who you are by how you choose to show up.
  3. Visibility – With so many opportunities online, you can now become the star of your very own show. You can utilize multiple channels to share through video such as IG Lives and IG Videos, LinkedIn Lives, YouTube, Podcasts and so much more. Your audience can see the personality behind the offer and behind the brand leading to trust and connection.
  4. Connection – People are in the business of buying goods and services. They are also in the business of feeling, connection and emotion. Building an online brand helps you to connect with your audience in a real way that ultimately leads to a community of like-minded individuals.
  5. Searchability – Is your brand searchable and is the right content coming up for you in an online search? As you start positioning your brand online, ensure that you are using the keywords that your ideal audience would search for to find your product or services. Ensure that online profiles on active and inactive accounts all have relevant information.
  6. Collaboration – The opportunities to collaborate are endless in an online world. From speaking on virtual stages, guest speaking on a podcast, or inviting other experts to partner with you on a signature event. Start following, connecting and collaborating with like-minded professionals in your field to expand your reach and grow your audience.
  7. Builds trust – When people like you, they will trust you. When they trust you, they will recommend you. Showing up online allows you to connect with your audience in a way to generates trust and likeability.
  8. Expands your reach – With so many platforms to choose from, getting online automatically increases your opportunity to expand your reach. People no longer need to come to your physical location to get information, buy a product or recommend your services. Everything happens online and if the experience is great, your chance for shareability also increases. When you are online your reach multiplies.
  9. Lead generation and new clients – You have the opportunity to attract and cast a much wider client and lead generation net when your brand is being positioned online. The key thing is to ensure that you are always sharing immense value. Build trust, make the connection — the sale will come.
  10. Make money – When you have positioned your brand online, offered great value, created the social proof that showcases your knowledge and expertise and built a community, you can start saying hello to multiple opportunities to make more money. But first, people need to know you are indeed the right candidate for the job and that starts with consistently showing up online and giving value.

Related: 10 Ways to Bolster Your Brand’s Online Influence

Think about your brand and how you are currently showing up or not showing up in your various online spaces — what currently shows up for you or your brand in an online search?  The key thing is to ensure that your content and social media platforms are always updated with accurate and relevant information about you, your company and your brand and you are offering great value to your ideal audience.

Related: What the Theranos Story Teaches Us About the Dark Side of Personal Branding

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