The 2021 Sohn Investment Conference will be held virtually on May 12, 2021 and Valuewalk will be covering the event. Stay tuned for our in-depth coverage! Q4 2020 hedge fund letters, conferences and more Check out our coverage of the 2020 Sohn Hong Kong Conferences here. All proceeds from The 2021 Sohn Investment Conference will […]

3 min read

This story originally appeared on ValueWalk

The 2021 Sohn Investment Conference will be held virtually on May 12, 2021 and Valuewalk will be covering the event. Stay tuned for our in-depth coverage!

Q4 2020 hedge fund letters, conferences and more

Check out our coverage of the 2020 Sohn Hong Kong Conferences here.

All proceeds from The 2021 Sohn Investment Conference will be directed to Rockefeller University, which will provide unrestricted funding for scientists working on some of the highest-risk, highest-reward projects primed to advance the treatment of pediatric cancer as well as other public health priorities.

Rockefeller University was founded in 1901 to improve the understanding of life for the benefit of humanity. Today, it is one of the world’s leading biomedical research institutions. Rockefeller scientists have garnered 25 Nobel Prizes in Chemistry or Medicine, a number that would rank the institution as fourth in the world if it was its own country. We’re excited to come together to support Rockefeller’s culture of excellence, which is unrivaled among research institutions worldwide.

Registration Now Open

Wednesday, May 12, 2021

12:00pm – 3:00pm ET

Register Now

2021 Sohn Investment Conference Speakers

  • John Collison, Co-FounderStripe
  • David Einhorn, PresidentGreenlight Capital
  • Brad Gerstner, Founder & CEOAltimeter Capital
  • Bill Gurley, General PartnerBenchmark
  • Ellen Hukkelhoven, Managing DirectorPerceptive Advisors
  • Karen Karniol-Tambour, Director, Investment ResearchBridgewater Associates
  • Bob Nelsen, Co-Founder & Managing DirectorARCH Venture Partners
  • Patrick O’Shaughnessy, CEOO’Shaughnessy Asset Management
  • Larry Robbins, CEO – Glenview Capital Management
  • Dan Sundheim, Founder & CIO – D1 Capital
  • Lauren Taylor Wolfe, Co-Founder & Managing Partner – Impactive Capital
  • Josh Wolfe, Co-Founder & Managing Partner – Lux Capital

Announcing The 2021 Idea Contest

The 2021 New York Sohn Idea Contest kicks off on March 15, 2021 at 12:00 PM ET and ends at 12:00 PM ET on March 31, 2021.

The 2021 Sohn Idea Contest seeks to identify the most timely and actionable investment idea to be featured in a five-minute presentation in front of attendees at the prestigious Sohn Investment Conference in Partnership with CNBC. Our distinguished panel of judges will select the winning investment idea based on the judges’ determination of the most compelling idea with a 12-month horizon.

The top 20 submissions will receive a complimentary ticket to The 2021 Sohn Investment Conference. The top five will be invited to record a five-minute pitch and join an exclusive virtual Q&A with one or more of the judges. The winning pitch will be featured live.

Past participants have ranged from college students to portfolio managers of established investment funds. All are welcome and encouraged to participate.

2021 Idea Contest Judges

  • William A. Ackman, CEO & Portfolio ManagerPershing Square Capital
  • Feroz Dewan, Founder & CEOArena Holdings
  • Kelly Granat, Portfolio ManagerLone Pine Capital
  • Seth Klarman, CEO & Portfolio ManagerThe Baupost Group
  • Dan Sundheim, Founder & CIOD1 Capital

2021 Planning Committee

  • David Ben-Ur, CIOCAM Capital
  • Ashvin Chhabra, President & CIOEuclidean Capital
  • Graham Duncan, Co-CIO, East Rock CapitalSohn Conference Chair
  • Amy Falls, CIO – The Rockefeller University
  • Paulino López, Managing Director & CIOPragma Wealth Management

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5 min read

This story originally appeared on ValueWalk

Every industry has a name that is referred to as the face of that industry. Anyone researching cryptocurrency and rising trends in Blockchain, will no doubt also come across the name “Cash Cartier”. It is also the case that when you think of network marketing, the first name that comes to mind is undeniably Cash Cartier. Elected as the ‘King of Network Marketing’, Cartier is unequivocally a man that has achieved prolific success through a high degree of diligence, resilience and determination.

Cash Cartier’s Achievements Concerning Philanthropy and Entrepreneurship

From a very young age, Cash Cartier was an adamant lover of the sport of football. He was fortunate to play in the Indoor Football league, but he could not register any success. He laid his hands on a lot of things but after his unsuccessful stint in the Indoor Football League, things began to spiral from bad to worse.

After laying his hands on so many things without success, he finally found the breakthrough he needed to succeed in life. He met someone who took him as a mentee. He was mentored on forex trading and financial investment, and as soon as Cartier clocked the age of 22, he decided to begin his own business. 

The training he received from his mentor is what he has relied upon to navigate his way through the world of forex trading. When he became a full-time trader, he charged himself with the task of accomplishing even more. In fact, it was during the process of trying to channel his inner self towards achieving other things that he found out he could make it as a network marketer. At the time, many companies were oddly suspicious of network marketing- doubting the field’s efficacy, but Cash Cartier’s unrivalled corporate ethos and professional relentlessness went a long way into showing the potential corporate and financial benefits that liaising with a network marketing analyst could bring for person’s companies in the long run.

In today’s America, the majority of organizations and corporations- big or small, have tapped into network marketing and utilized it in the consequent proliferation of their sales. A certain degree of the industry’s transformation has been accredited to Cash Cartier in accordance with the field’s analysts- given his ability to travel and educate persons on a worldwide scale, his prolific speeches in relation to network marketing, and his organization and management of conferences, seminars, and events to educate people as to how to lead financially prosperous lives.

Cartier has additionally received a lot of coverage in America and across the world. Some of the major news media that have covered his events at one point or another are Forbes, IBtimes, Influencive, Benzinga, and Thrive Global.

Cash Cartier, at a young age, has become a role model to the significant number of young people that depend on him worldwide, and has commonly used his prolific voice as an eminent figure to shed light on a plethora of fundamental societal and systemic issues in today’s corporate America.

Barriers Cash Cartier Had To Overcome

As briefly touched on above, Cartier’s life following his football career quickly spiralled out of control. His accumulated debt and increased financial responsibilities meant that he quickly had to find a way to make an adequate source of income. 


His job-hunting landed him a restaurant job. He was saddled with the responsibility of washing plates, cleaning tables, and serving customers with food. In the cause of that job-hunting, he met his mentee, who took him directly into his arms. He taught him everything he needed to know about forex trading, risk investment, and how he can transform his life from nothing to something. Cash Cartier, being a good student, adhered strictly to the teachings of his master, and the reward for his loyalty and obedience is what he is enjoying today.

Final Take: Announcements and Scheduled Events

Cash Cartier is reportedly attending his company’s convention between September 10th and September 12th, and is scheduled to give a plethora of speeches in relation to his past, aforementioned rise, and professional expertise. 

In his most recent event, (26th of March), Cartier spoke in front of over 8,000 individuals and for the very first time detailed the tragic passing of his 12 year old sister- Ava Mickens, and his Grandma, Odessa Mickens. In the event, he explained the exacerbating effect this experience had on both: his mental health, and on his ability to perform on a professional level, as well as his consequent choice to relentlessly work so as to ‘become massively successful for them’- a feat which he has undeniably achieved. 

Cash Cartier’s unique story undeniably serves as a source of inspiration to the thousands of persons around the world who are currently combating their own trauma, and who are desperately trying to find a healthy way to bounce back and recover- both financially and mentally. 


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Traditional finance walked so that decentralized finance could run.

4 min read

Opinions expressed by Entrepreneur contributors are their own.

Decentralized finance (DeFi) has experienced an unreal uptick unlike amid the chaos of 2020s crumbling global economies.

Last year’s warmer months are now known as the “DeFi Summer” because the total value locked into their smart contracts rapidly grew, from a few hundred million to more than $20 billion in a matter of months. 

Decentralized Finance, as the name implies, operates independently while not relying on traditional intermediaries such as banks and insurance funds. The need for these intermediaries becomes eliminated, thanks to the user’s ability to invest, trade, transfer and conduct peer-to-peer transactions using cryptocurrencies along with digital assets. 

Related: This Is Why Bitcoin Will Hit $59,000 In 2021

The growth of DeFi

The first important event that helped make decentralized finance possible was the creation of Bitcoin in 2009 which enabled a default blockchain for all the top DeFi protocols that was Ethereum.

Ethereum launched in 2015 and quickly started attracting developers who wanted to build all kinds of decentralized applications, from financial applications to games (such as the viral CryptoKitties). 

Fast forward to 2017, when ICOs on Ethereum became prevalent. This domicile to digital money, global payments and applications have led to some of the most notable DeFi projects of the ICO era. It was from this point forward that it became clear that the public was warming up to DeFi. Billionaire entrepreneur Mark Cuban compared the growth of DeFi to the early days of the Internet:

“You’re starting to see NFT (non-fungible tokens), and it’s not so much about just about how much is sold, market value, but more just that people are becoming more comfortable with it and so we’re starting to see these applications that are just popping up left and right. It reminded me so much of the early days of the internet where, in the mid-90s, people started talking about internet applications but the internet had been around for ten years.”

Cuban is a believer in DeFi’s power and potential, especially considering the new all-time highs of token prices being reached by Ethereum, and so-called “Ethereum killer” protocols such as Polkadot and Solana.

Of course, DeFi isn’t only about the prices of platforms’ native cryptocurrencies. TrustToken, for example, also recently launched its TrueFi protocol for uncollateralized on-chain lending on Binance. The protocol essentially lets people borrow money without locking up their crypto as collateral, which Ethereum requires. TrueFi takes the idea of uncollateralized lending, which exists off the blockchain in the form of high-interest, short-term “text loans,” and improves it through DeFi mechanisms, with transparency as a key component of its offering. 

Borrowing and lending are just one of the many capabilities being transformed by DeFi. The growth of non-fungible tokens (NFTs), which open the door for people to invest in traditionally non-fungible assets like real estate and art, also represents a promising development in the space and are growing in popularity. Cuban is a huge fan of this particular DeFi segment.

Related: How 2020 Became the Year of DeFi and What’s to Come in 2021

There is more in store

There are a few reasons behind the DeFi craze, aside from the elimination of regulators. Another reason is that major asset management funds and high-street financial institutions are getting involved, as they are beginning to accept DeFi and looking for ways to participate. Then there is also the classic case of FOMO—people don’t want to be left out of this explosive growth, especially considering all that the future may have in store for it.

DeFi developers are consistently building new innovative projects, and exploring ways to bring in new users to start participating. Developers are also discovering new use cases that were previously difficult to touch on, due to high network fees. The tokenization of new, more traditional assets will also create new and exciting opportunities.

Its recent boom only paved the way for greater potential, which has yet to be tapped into.

Related: Here’s How Decentralized Finance Is Being Redefined

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If you feel like you’re spinning your wheels at work, working with a mentor could get you back on track and moving full steam ahead. Use these tips to find one that’s a good fit for you.

6 min read

Opinions expressed by Entrepreneur contributors are their own.

The following excerpt is from Jessica Abo’s book Unfiltered: How to Be as Happy as You Look on Social Media. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound or click here to buy it directly from us and SAVE 60% on this book when you use code LEAD2021 through 4/10/21.

When I gave a speech in New Orleans, a teenager named Ben Shapiro was in the audience. I saw Ben again while I was traveling the country on a speaking tour and had the opportunity to watch him lead a workshop for teens at a youth convention. I was blown away by his creativity and knew he was going to be successful no matter what he did in life.

A year later, he reached out to me and asked if I was looking for an intern. He lived in Los Angeles and I was in New York City, so I told him I would mentor him through phone calls and emails, but other than that, I didn’t have much to offer him at the time. For months, Ben emailed me and asked if he’d be able to work on my YouTube channel if he flew to New York for the summer. He was so persistent that I felt bad saying no. His mom said she would rent an apartment in New York for the summer so Ben had a place to stay. He took classes a few days a week and worked with me on the others. Ben is a good example of staying in touch with someone you’ve met and not taking no for an answer.

If you’re asking someone you don’t know to be your mentor, make sure you’re very clear, out of the gate, about why you’re contacting them. Explain where you are in life, mention you’re looking for a mentor, and highlight why they would be a great mentor for you. Here’s an abbreviated version of what a young woman named Gabi Golenberg sent me out of the blue.

Dear Jessica,

My name is Gabi, and I am 15 years old and live in Los Angeles. Through researching online as I was looking for possible mentors who I can seek advice from about an internship, I came across your inspirational work with both your entrepreneurial skills and involvement in Jewish organizations. Those are two things that have been my passions and interests throughout my life. Your plethora of work in various dif­ferent fields is something that I would love to strive for in the future, and I really admire your achievements. It would be such an honor and huge opportu­nity to have the chance to speak with you at some point as your work mirrors my passions. I hope and look forward to hearing from you soon.

Thank you so much for your time.

All the best,


At the time Gabi sent me this email, I had no plans to be in Los Angeles. I explained to Gabi that my work was in New York for the time being, but that I would be happy to talk with her on the phone and keep her in mind for future projects. We were supposed to schedule a call, but I got busy with speeches and covering New York Fashion Week and dropped the ball.

Fast-forward four months. I started traveling back and forth between New York and Los Angeles, and on one of my trips to California, I had the pleasure of meeting Gabi for coffee. She was even more impressive in person. We made a game plan for me to mentor her during her junior year and identify what projects of mine she wanted to help with.

Have an attitude of gratitude

After your initial call or email to your potential mentor, thank that person and share what you got out of the conversation. Once they’ve signed on to be your mentor, don’t bombard them with emails, calls and texts. Be respectful of your mentor’s time. If you send an email and your mentor doesn’t respond right away, don’t find that email and hit “Forward” to make sure you’ve re-sent it. And don’t send an email with just a question in the subject and nothing in the body like this: “SUBJECT: Tony, did you get my text? THNX.”

Abrupt messages like this make you look disconnected from reality, which is: Tony has responsibilities other than being your mentor. So think twice before you press send.

Here are a few more tips to follow to make sure your relationship with your mentor stays positive:

  • Meeting your mentor. Once you set up a time to meet them, be clear about what you hope to get out of having a mentor. Are you looking for guidance? To shadow them at their job? Make sure your expectations match so there are no miscommunications.
  • The mentor/mentee relationship. Set the stage for how this dynamic will work early on. For starters, how should you get in touch if you need their advice? Does your mentor prefer phone calls, FaceTime, or emails? Do they mind if you send a text for some­thing urgent?
  • Plan ahead. You’ll also want to find out how often they can meet. Never leave a meeting without scheduling your next one. It’s your job (not your mentor’s) to keep the mentorship alive.
  • The next ask. If you’ve developed a relationship with your mentor over time, you may want to ask them to write you a letter of recommendation or be a reference for you if you’re applying for an internship or job. Mentors are connectors. Your mentor may be willing to make introductions for you, too.
  • Keep in touch. Mentor/mentee relationships can turn into lifelong friendships. Don’t just make this about you and send updates about your life. Send your mentor a note from time to time to check in. Congratulate them when you come across good news about their personal life (maybe their child got into college) or when you see an update about their company. Send a holiday or happy birthday card when appropriate. Not only does it show you’re thought­ful, but you also never know when they may have a position that would be a great fit for you, and it doesn’t hurt to stay at the top of their mind.

Did you enjoy your book preview? Click here to grab a copy today—now 60% off when you use code LEAD2021 through 4/10/21.

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App Store Optimization is characterized by being a set of techniques that aim at organic positioning in app stores.

6 min read

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

Opinions expressed by Entrepreneur contributors are their own.

By Juliana Santos, SpicyMinds Web Specialist

The app industry is considered a very competitive market based on data from Business of Apps in 2020. This is why one of the big mistakes when developing an application is launching it in the corresponding app stores, expecting users to search for it and download it. According to the data provided by Business of Apps, in 2020 there were 2.5 million applications created in the Play Store and 3.4 million in the App Store, adding thousands of new apps daily to this number. As in the searches we carry out on the web , users are interested in the first 10 results found in the list. But, how do you get them to find you with so many results available? We will begin by answering, asking ourselves the following question:

What is ASO?

App Store Optimization , better known as ASO . The strategy that is characterized by being a set of techniques that aim at organic positioning in the App Store (Apple) and Google Play Store stores.

It is based on the same concept of SEO (Search Engine Optimization) , but its actions are focused on the optimization of apps developed for mobile devices, with the aim of: obtaining the best positions in search engines in the market apps of your category, have good brand visibility, that users are interested in downloading and keeping them active on their device. To achieve this goal, we must not only focus on the titles, descriptions and keywords, it is also essential to consider the visual elements and the good user experience.

Because it is a strategy, it must be executed and the results it generates must be constantly monitored, as well as necessary adjustments, adding new actions that will help maintain the position among the best and most recommended apps.

ASO techniques that aim at organic positioning in the App Store and Google Play Store / Image:

On the other hand, what would be the advantages of having a good positioning in the market apps?

  • Increased visibility: the better the positioning of the application, the greater the chances of being known and downloading. > Product quality: knowing what users think and following up on their feedbacks, allows for constant updates and improvements to the apps. Thus, it is achieved that users are satisfied, leave a good rating and review , generating trust and in turn turning out to be a quality product that attracts more new users.
  • Competition: because it is a little known technique, when it is well executed it usually has better results in searches compared to the competition. So if you don’t know much about her, it’s time you keep reading this article.

We tell you 5 important factors to consider and that will help you increase the positioning of your app in the market apps

1. Title: It’s not just the name! Through the title the user can have an idea of what the application is about, this title must be associated with its icon; These two factors will be the first approach that your future users will have with the app. Up to 30 characters are allowed in AppStore and up to 50 characters in PlayStore. You can add a value keyword next to the name to generate more visibility in searches.

2. Icon: it is the most relevant visual element, since it will provide the first visual impression of the app to your users. A creative and attractive icon represents the quality of the design and this is essential for users to be interested in knowing the app and thinking about downloading.

3. Description: it is usually one of the most challenging elements. It is not only about writing a summary and that the user can easily understand what the purpose of the application is and what it is about. The description is one of the best ways to increase visibility and ranking, since it is the text that ends up hooking the user to download.

4. Keywords: one of the most important items of the ASO . With their high impact on search algorithms, keywords can make the app appear two to four times more in the results. For this, it is important to investigate the keyword platforms which are the best that can work according to the category and theme of the application. It is recommended to choose keywords that have a high search volume and with a low level of competition to obtain excellent results.

5. Reviews: although a review is not directly controlled, it is users who rate their personal experience with the app, confirming if its content, design and usability are in accordance with what is proposed in the descriptions and images. Every experience is unique, which is why many people consider user feedback a deciding factor before downloading.

After getting them to download, having a direct interaction with the reviews is essential to know what your users think and understand if they have had a positive or negative experience with the product or if there are new areas of opportunity for improvements.

Support channels are important in case there is a problem or you have difficulties in using them. They not only serve to resolve errors, but also so that negative feedback can be avoided, keeping the comments satisfied and with positive evaluations.

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We spoke with the founder of Soluciones Hospitalarias Integrales (SOHIN) and president of the Association of Entrepreneurs of Mexico (ASEM), about the obstacles that entrepreneurs will face in the New Normal.

3 min read

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

Entrepreneur en Español’s motto is “Project what you are” because we believe that we all have the potential to be successful, high-impact entrepreneurs if the talents we already have are given the right support. That is why during the month of March we celebrate the Women who Inspire in Mexico to remember the importance of 8M in the struggle of female entrepreneurs around the world.

On this occasion we spoke with Juana Ramírez , founder of the Sohin health support company , and who took the presidency of the Association of Entrepreneurs of Mexico (ASEM) for the period 2020-2022, replacing Ulrick Noel.

Juana shared with us what the prospects are for entrepreneurs in 2021 and 2022 in the face of the new normal and what role SMEs led by women should play in the economic reactivation of Latin America.

“It is very hard. In effect, the pandemic has affected mostly women. The crisis has shown many things, among them that we continue to be a vulnerable group because we work mainly in service companies and with the reduction of jobs we have reduced our employment opportunities “said the SOHIN founder in conversation at Entrepreneur Masters.

To see the complete chara, you just have to play the video at the top.

Phrases of a woman passionate about health

During her talk, Juana left us some phrases that can inspire you on your entrepreneurial path. Which is your favorite?

On female leadership

“The simple fact of seeing a woman as the head of an organization already inspires. It makes others say ‘And why not me?'”

On female participation in the economy

“When women participate in the labor market, poverty in a country is reduced by up to 30% because that money goes directly to three fundamental things: health, education and food.”

On daily inspiration

“It is worth being passionate about. Every day counts and life deserves to be lived in dignity, from the first moment a baby is born until the last moment of the life of a terminal patient.”

About the healthcare industry

“Health continues to be a limited right and there is a long way to go so that we can all have access to the tools to take care of ourselves.”

On doing due dillgence

“Many entrepreneurs start their projects in the informal sector and then tell the story backwards. We admire entrepreneurs who pay formal taxes because they create formal jobs.”

Don’t miss our next Entrepreneur Masters where we will talk with other great leaders of the global entrepreneurial ecosystem!

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A family budget serves to project the future income of the family, and balance it with its expenses. Learn to handle them efficiently!

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

A family budget is a document in which we project all the future income of the family members, and we balance them with their future expenses.

The main objective of preparing a family budget is to have greater control of our expenses, always ensuring that the difference between income and expenses is as large as possible.

As the world of the entrepreneur does not begin or end in your business, but also includes your home and family, it is essential that you learn to make a good family budget to exercise an orderly management of your total finances. So, write down and run these tips:

1. Make a list of your income and expenses
First, in the list of your income you must detail all the aspects such as salaries, investments and pensions of all those who contribute to the family circle, in addition to the amounts contributed from other entries, such as businesses.

Meanwhile, in the column of expenses you must include the lease or dividend; expenses for food, water, electricity, gas, telephone, cable, Internet, transportation, clothing, personal care, automobile fuel, credit cards, credit payments, even recreation.

2. Schedule and detail your expenses with realism
It is essential that you are realistic about your expenses. If you put in zero pesos a month to cut your hair or any other beauty expense, you probably won’t be able to stick to that figure. In that case, it is better to limit the times you go to the hairdresser or the beauty salon than to eliminate the expense completely.

3. Do the math
After you have made the income and expenses list, your income should be greater than your expenses. If not, you will need to cut your expenses. Be honest and reasonable about any expense you cut; you’ll still have to eat, so don’t take away your grocery expenses. However, you can find ways to save on your grocery expenses with coupons and shopping smart.

4. Include your family
Inform your family of the decisions you make about your budget. Also, you should try to get family members who are old enough to understand the process to help you with difficult decisions. For example, if your teenage daughter has a cell phone, maybe she can stop texting so she can go to the movies.

5. Update your budget
The only way your budget will work is for you to remember to update your spending throughout the month to make sure you are on track.

6. Take care of saving
The difference between the income and expenses of each month (balance), would be the savings that you will get monthly. You must ensure that this saving is always positive and that it is the greatest possible. It is recommended that it represents a minimum of 10% of the total income.

The sum of the monthly savings will give you the total annual savings. With this savings you can cover any emergency or eventuality, invest in new businesses or investments, or give yourself some tastes that improve your quality of life.

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This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

Opinions expressed by Entrepreneur contributors are their own.

A good documentary is informative and educational without skimping on entertainment value. The best filmmakers attract the viewer because they immerse him in a subject. If you can pull on their heart strings to make them feel true excitement and passion for the subject, then you’ve managed to get your message across.

Whether you’re looking to relax and unwind, or want to boost your motivation and enrich your business knowledge, these are the 10 most entertaining business documentaries you’ll really learn from.

1. Becoming Warren Buffett (2017)

With a net worth of more than $ 60 billion, Warren Buffett is truly a one-of-a-kind billionaire. Becoming Warren Buffett offers a wealth of invaluable information from which we can draw important life lessons from the humble billionaire, his family, and his peers.

The legendary investor still lives in a modest home in Omaha and drives to his office every morning to manage Berkshire Hathaway . This documentary chronicles the evolution of Buffett into one of the richest and most respected men in the world. The movie takes us on a journey where we see how the legendary investor started out as an ambitious, numbers-obsessed boy from Nebraska and became one of the richest and most respected men in the world.

2. Generation Startup (2016)

Follow six recent college graduates who are aspiring entrepreneurs for 17 months. See how they put everything on the line when they try to launch new companies in Detroit. Generation Startup puts a human face on the culture of millennial entrepreneurship by showing the successes and failures of these young people, as well as their struggle against doubt and uncertainty.

The film takes us to the forefront of entrepreneurship in America. It celebrates risk taking and urban revitalization, and provides an honest, trenches view of what it really takes to launch a startup. The film received rave reviews from successful entrepreneurs such as Arianna Huffington and Daymond John.

3. Burt’s Buzz (2013)

This humorous, authentic and compelling documentary tells the story of Burt Shavitz, a lonely beekeeper who reluctantly became one of the world’s most recognizable brand identities. Burt’s Buzz pays tribute to Shavitz, the man behind Burt’s Bees .

This documentary narrates the life of this quiet man who did not like the comforts of the middle class, enjoyed solitude and who renounced almost all technology. Viewers also learn about Shavitz’s complicated relationship with co-founder Roxanne Quimby, who eventually took Shavitz out of business. Quimby later sold the brand to the Clorox company for a staggering $ 177 million.

4. Betting on Zero (2017)

Immerse yourself in the complex world of Herbalife, the international nutritional products company. Betting on Zero follows billionaire titan Bill Ackman and several former brand distributors.

The film also chronicles Ackman’s feuds with Herbalife CEO Michael O. Johnson and investor Carl Icahn, and the resulting controversy over the short and Herbalife’s business practices.

5. Tony Robbins: I Am Not Your Guru (2016)

Get an insider look behind the scenes as Tony Robbins prepares for his annual Date with Destiny seminar, attended by more than 4,500 people in Boca Raton, Florida. Tony Robbins: I Am Not Your Guru captures both the immense effort of producing this live seminar and the transformations of the participants.

This documentary aims to open the curtain on Tony Robbins , an internationally renowned life coach / motivational speaker / practical psychologist / business strategist and whatever else you want to call him. The film shows the intensive planning and detailed postmortems that accompany each daily session during its annual seminar.

6. Freakonomics (2010)

Adapted from the bestselling book by Stephen Levitt and Stephen Dubner, the documentary Freakonomics explores how science and economics help explain our everyday behavior. The film combines thoughtful analysis with frequent doses of lighthearted humor. The film is made up of four different chapters, each directed by a different filmmaker.

Morgan Spurlock applies his comically satirical style to a segment on the ramifications of baby names. Alex Gibney investigates the rampant corruption in the world of sumo wrestling. Eugene Jarecki explores the possible reasons for the dramatic drop in crime rates in the 1990s and offers a surprising and controversial explanation. And Rachel Grady and Heidi Ewing explore the idea of offering financial incentives to students to improve their grades.

7. Steve Jobs: One Last Thing (2011)

This work is a tribute to the visionary entrepreneur who was the co-founder and CEO of Apple. Jobs died in 2011, but during his time at the helm of Apple he managed to change much of the way we work, interact, and communicate with each other.

The documentary examines how his talent , style and imagination have shaped all of our lives and looks at the influences that shaped the man himself. The film takes viewers through Jobs’ career path and the development of his memorable product introductions. It is a poignant look at the life of a man who pursued his passions and changed the world.

8. Food, Inc. (2008)

This Oscar-nominated documentary exposes a system plagued by corrupt, secret and abusive practices, the products of which contribute to the growing obesity epidemic and the consequent rise in deadly diseases. This film lifts the veil on the food industry, exposing the highly mechanized underside that has been hidden from the American consumer with the consent of our government’s regulatory agencies.

The movie is based on the premise that virtually everything we eat comes from corporations that value their own benefit over the consumer and environmental health. It raises questions about what companies should do when their financial interests conflict with the well-being of their customers.

9. Jiro Dreams of Sushi (2011)

Jiro Ono is the owner of a humble 10-seat restaurant located in a Tokyo subway station. But Jiro, who at the time of the film’s release was 85 years old, wanted to become the best sushi chef in the world, and for many reasons, he succeeded. His small restaurant has three Michelin stars and his customers are willing to spend $ 300 per plate.

Jiro Dreams of Sushi shows how the most successful business owners are the ones who are passionate to the point of obsession. This is evident in the intensity and devotion that Jiro has for his work and how he continues to strive for perfection on a daily basis.

10. Enron: The Smartest Guys in the Room (2005)

This documentary tells the incredible story of Enron and the executives who ran the company. Enron: The Smartest Guys in the Room is the inside story of the spectacular rise and fall of one of the most scandalous corporations in American history.

Based on the book of the same name, this film looks at the collapse of the seventh largest company in the United States, where executives embezzled billions of dollars, robbing investors and ruining the lives of thousands of people. However, while they may have been committing terrible crimes and on the run for almost a decade, the fact that these guys were actually brilliant men cannot be ignored.

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5 min read

Opinions expressed by Entrepreneur contributors are their own.

The following excerpt is from the Garrett French and Eric Ward’s book Ultimate Guide to Link Building, 2nd Edition. Buy it now from Amazon | Barnes & Noble | iTunes or click here to buy it directly from us and SAVE 60% on this book when you use code MARKET2021 through 4/3/21.

The following linkable asset categories will help get you thinking about what your organization’s linkable assets could be. Thinking broadly and creatively at the beginning of a link-building campaign or project engagement can open you to a stronger, more effective campaign design. After all, you could be sitting on a link magnet and not even realize it!

1. Free apps and tools on your site

Do you provide any free applications or web-based tools to your site visitors? If so, it’s likely that these have already attracted links naturally. If you haven’t promoted these tools yet for the purpose of link building, then these assets could help you develop even more links.

Be careful, though, when designing and building a tool or app—they can be expensive (sometimes two to three times what you expect, or what you’re quoted), can seem to take forever to develop and could still flop. That said, nothing demonstrates your expertise like a custom tool you’ve crafted to make your customers’ lives easier.

2. Products/Services to give away for donations/Contests/Review

If you have products or services you can give away, you can earn links through donation thank-you pages, through contests and via product/service reviews from experts in your market. Often, this asset is one of the easiest paths to developing links. However, it’s fairly easy for your competitors to emulate. Further, these approaches to link building can create enormous and unexpected logistical nightmares, such as shipping and packaging, or even getting the winner’s contact information from the site conducting the giveaway.

Related: 6 Elements Your Link-Building Campaign Must Include

3. Thought leaders and subject-matter experts

Are there existing or potential thought leaders and subject matter experts in your organization? Do they have time to write, podcast, host a webinar or in some other way share their expertise with the market? What about growing their key contributions into a conference presentation? Thought leaders could generate links in the form of interviews, guest posts and quote contributions to industry news publications. If you have a PR or social media department, link builders should help them to identify link opportunities that these assets enable.

4. Widgets, tools, images and data for publishers (off-site)

Have you created widgets, tools, images or data that publishers of other sites are free to add to their websites? Infographics, embeddable tools, research data and other types of information created for the express purpose of giving it away is a classic and powerful method for earning links. If you have any of these assets and haven’t aggressively and extensively promoted them, then you’re leaving valuable links and relationships on the table.

5. Partner relationships

Do you have business partners, vendors, customers and technology licensees? Each of these represents a potential link in the form of testimonials, published client lists and “powered by” buttons. Gather a list of your vendors and partners and look for ways to acquire (and give) links to all of them. Think interviews, link requests for their vendors and partners’ pages and updated “powered by” badges.

Related: The Secret to Creating a Link-Worthy Site

6. Job listings, events and coupons

If your organization consistently publishes job openings, puts on events or launches new products, then you’ve got quite a few link opportunities open to you. Colleges and industry vertical sites are sometimes willing to link to pages that feature new job openings. A good example of a linkable page is a company webpage that describes the advantages of working at that company. Many cities have event calendars that will publish details about your event and post links on their site for sign-up and more information. If you consistently offer coupons to your customers, you’ll find massive numbers of coupon-listing sites, many of which link back.

7. Consistent publishing via blog, video, podcast, PDFs and social media

Does your organization publish content consistently? These linkable assets open you to numerous link-opportunity types from around your industry: everything from blog directories, niche social news sites and blog lists to PDF submissions and distribution sites. In some industries, the fact that your CEO blogs is link-worthy and notable in itself.

8. Budget

Money is almost always a linkable asset, in that if you have the money, you can offer it to another site in exchange for a link. However, the link opportunities that you can purchase are often easy for competitors to duplicate. Further, some search engines aggressively penalize (in the form of lowered search rankings) purchased links that aren’t labeled or coded as advertisements, making them a potentially risky investment that could end up costing far more in damages than they bring in search traffic. Some sites, such as directories, require a budget as well.

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6 min read

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

This story originally appeared on México Desconocido

Alfredo Quiñones Hinojosa, popularly called Dr. Q, is a Mexican neurosurgeon, whose story is capable of moving anyone. He was born in the city of Mexicali, Baja California , in 1968.

At the age of 19, Alfredo could not speak English, so he had to work on a farm in Fresno, California. According to his various testimonies, in Mexico he had a very poor life, which gave him enough courage to want to overcome himself and jump the 30-foot wall that separates Mexico and the United States.

“I left Mexico out of necessity. I realized how the system treated my parents. In our countries it is a little more difficult to get ahead if you don’t have financial support, if you don’t know anyone, ”Quiñones recalls calmly.

Image: Brain and Life Magazine via Unknown Mexico

Although he made little money, Alfredo Quiñones saved to pay for English classes at a community school. Initially, he only spent time in the United States to pay for his education in a Normal School in Mexico. After graduating, he knew he had to take the next step: study medicine, inspired by his grandmother, who was a healer.

“I would eat people’s leftovers, go to restaurants and pick up what people left behind. I was thirsty to get ahead, even though I became homeless, “he continues.

By 1991, Quiñones began his education at San Joaquin Delta College in Stockton, California, and completed his BA in Psychology with honors at the University of California. Later, he studied Medicine at Harvard University, from which he also graduated with honors.

Image: Via Mexico Unknown

Dr. Q., a model migrant

“They told me that our people are not accepted at Harvard or Stanford, many times I doubted if I could achieve my dream,” he says in an interview for Channel 22.

During his period as a student, he also managed to obtain American citizenship. Finally, he completed his professional training with a residency at the University of California, San Francisco, where he collaborated with the Mexican physician Arturo Álvarez-Buylla in a research on stem cells.

“I was made in Mexico, but the United States gave me the opportunity. However, I keep coming back to Mexico to do altruistic work and to build bridges between our countries, ”he says with joy.

Image: Alfredo Quiñones-Hinojosa / Tom via Unknown Mexico

Dr. Q began his career at Johns Hopkins School of Medicine where he taught Neurosurgery and Oncology, Neurology, and Cellular and Molecular Medicine. In addition, he worked as director of the Stem Cell Biology Laboratory for Brain Tumors.

His clinical research focuses on the surgical treatment of primary and metastatic brain tumors. He is also an expert in spinal intradural, brainstem, and brain tumors. He also specializes in the treatment of patients with pituitary tumors, as well as in the base of the skull and in the use of radiosurgery.

Since 2016, the now-known Dr. Q has worked at Mayo Clinic in Florida as a physician, however, he continues his work as an NIH-funded researcher to find a cure for brain cancer. Dr Q. has contributed to 50 book chapters and has written several texts on his research.

In 2021, actor Brad Pitt announced his intention to film the life of Dr. Q, through his production house Plan B that collaborates with Disney. The production company is the same one that filmed 12 Years of Slavery , an Oscar-winning film. Surely Brad Pitt’s film will highlight the lives of Mexican migrants and those around the world.

Awards and recognitions received by Dr. Alfredo Quiñones

  • 986 BA Escuela Normal Urbana Federal Fronteriza, Mexicali, México – Social Sciences and Humanities, multidisciplinary teaching license.
  • 1991 San Joaquin Delta Community College, Stockton, California – Transfer of core curriculum to University of California.
  • 1994 BA from the University of California, Berkeley, California – Top honors.
  • 1999 MD Harvard Medical School, Boston, Massachusetts – Cum Laude.
  • 2000 University of California, San Francisco, California (General Surgery) – Most Valuable Intern Award.
  • 2004 University of California, San Francisco, California (Residency – Neurosurgery) – Howard Naffziger Neurological Surgery Award.
  • 2006 Howard Hughes Institute – Medical-Scientific Career Award.
  • Association of American Medical Colleges – Herbert Nickens Award.
  • 2006 American Society for Clinical Oncology Foundation – Professional Development Award.
  • 2006 Johns Hopkins University – Passano Medical Scientist Award.
  • 2007 Johns Hopkins Hospital – Department of Neurosurgery – Faculty Teaching Award (Richard J. Otenasek).
  • Robert Wood Johnson Award 2007.
  • 2007 Popular Science Magazine – Award for the ten brightest scientists.
  • 2007 Baltimore Magazine – US Top Docs
  • 2008 Olender Foundation – America’s Role Model Award.
  • Science and Engineering Festival 2010 – Nifty Fifty Scientist.
  • 2011 Baltimore Magazine – Baltimore Top Docs.
  • 2012 Named as Super Doctor.
  • 2012 Winner of the Ohtli Award.
  • 2015 VII Ibero-American Cortes de Cádiz Award for Surgery, Spain.
  • Forbes 2015, the most creative Mexicans in the world.
  • 2018 Honorary doctorate from the University of Santander.

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